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2013 On-Line Discount Broker Survey
Year-End Results

What discount brokerage firm do you use for placing trades?
See the Top 10 by Number of Responses

Which led you to choose this broker?

Quality of Trade:
Trade Price (all brokers listed)
Speed of Execution (all brokers listed)

Reliability:
Broker-Assisted Trades (all brokers listed)
Electronic Trades (all brokers listed)

Overall Satisfaction:
Broker-Assisted Trades (all brokers listed)
Electronic Trades (all brokers listed)

How often do you place trades with this broker?
Several times per year 29%
Once a month 27%
Several times a week 19%
Once a week 19%
Once or twice a year 4%
Less than once a year 2%

Which security types do you usually trade with this broker?
Common stocks 47%
No-load mutual funds 23%
Foreign stocks 9%
Options 10%
Bonds 7%
Load mutual funds 3%
Futures 1%

How would you rate the quality of your trade executions with this broker?
Trade Price (all brokers listed)
Speed of Execution (all brokers listed)

How satisfied are you with this broker’s reliability?
Broker-Assisted Trades (all brokers listed)
Electronic Trades (all brokers listed)

How would you rate your overall satisfaction with this broker?
Broker-Assisted Trades (all brokers listed)
Electronic Trades (all brokers listed)

What is the size of your portfolio? (OPTIONAL)
no answer 25%
0 to $100,000 16%
$100,000 to $300,000 20%
$300,000 to $500,000 9%
$500,000 to $1,000,000 15%
over $1,000,000 15%