Everyone Loves a Winner, But Should They? A Look at the "Loser" Approach
Everybody loves a winner. People flock to sports figures who are winners, politicians who are winners, movie stars who are winners, you name it—everybody loves a winner, including investors.
But, should they?
Now I suppose there might be some personal gratification in gaggling over celebrities, but investors who have been so thoroughly educated to invest in “winning” stocks often come up on the short end of the stick. Investors who seek out the “winners” end up in effect buying the losers!
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