Why Nu Skin Enterprises, Inc.’s (NUS) Stock Is Up 7.29%

By Cynthia McLaughlin
November 28, 2025
Featured Tickers:
NUS

Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate Nu Skin Enterprises, Inc. before investing.

In this article, we go over a few key elements for understanding Nu Skin Enterprises, Inc.’s stock price such as:

  • Nu Skin Enterprises, Inc.’s current stock price and volume
  • Why Nu Skin Enterprises, Inc.’s stock price changed recently
  • Upgrades and downgrades for NUS from analysts
  • NUS’s stock price momentum as measured by its relative strength

About Nu Skin Enterprises, Inc. (NUS)

Before we jump into Nu Skin Enterprises, Inc.’s stock price, history, target price and what caused it to recently dip, let’s take a look at some background.

Nu Skin Enterprises, Inc., together with its subsidiaries, engages in the development and distribution of various beauty and wellness products worldwide. It offers skin care devices, cosmetics, and other personal care products, including ageLOC LumiSpa and ageLOC LumiSpa iO; and nutricentials skin care products. The company also provides wellness products, such as LifePak nutritional supplements, ageLOC TR90 weight management system, and Beauty Focus Collagen+. In addition, it is involved in the research and product development of skin care products and nutritional supplements. The company sells its products under the Nu Skin, Pharmanex, and ageLOC brands through retail stores, website, digital platforms, and independent direct sellers and marketers, as well as a service center. Nu Skin Enterprises, Inc. was founded in 1984 and is headquartered in Provo, Utah.

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Nu Skin Enterprises, Inc.’s Stock Price as of Market Close

As of November 28, 2025, 1:00 PM, CST, Nu Skin Enterprises, Inc.’s stock price was $9.890.

Nu Skin Enterprises, Inc. is down 5% from its previous closing price of $10.410.

During the last market session, Nu Skin Enterprises, Inc.’s stock traded between $9.870 and $10.310. Currently, there are approximately 49.40 million shares outstanding for Nu Skin Enterprises, Inc..

Nu Skin Enterprises, Inc.’s price-earnings (P/E) ratio is currently at 4.5, which is low compared to the Personal Care Products industry median of 22.6. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.

Nu Skin Enterprises, Inc. Stock Price History

Nu Skin Enterprises, Inc.’s (NUS) price is currently down 7.74% so far this month.

During the month of November, Nu Skin Enterprises, Inc.’s stock price has reached a high of $11.150 and a low of $8.895.

Over the last year, Nu Skin Enterprises, Inc. has hit prices as high as $14.620 and as low as $5.320. Year to date, Nu Skin Enterprises, Inc.’s stock is up 43.54%.

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What Caused Nu Skin Enterprises, Inc. Stock’s Price to Dip?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. As of November 28, 2025, there were 2 analysts who downgraded Nu Skin Enterprises, Inc.’s stock and 0 analysts who upgraded over the last month.

Additionally, you'll want to evaluate Nu Skin Enterprises, Inc.’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on Nu Skin Enterprises, Inc.’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.

Nu Skin Enterprises, Inc.’s current valuation based on AAII’s Value Grade is a A, which means it is considered to be Deep Value.

Learn how to evaluate stocks with AAII Grades and Scores with A+ Investor today.

Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about Nu Skin Enterprises, Inc. (NUS) by visiting AAII Stock Evaluator.

Relative Price Strength of Nu Skin Enterprises, Inc.

Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.

As of November 28, 2025, Nu Skin Enterprises, Inc. has a weighted four-quarter relative price strength of 0.13%, which translates to a Momentum Score of 60 and is considered to be Average.

Want to learn more about how Nu Skin Enterprises, Inc. is graded based on AAII’s composite scores for value, growth, quality and earnings estimate revisions? Subscribe to A+ Investor today.

Nu Skin Enterprises, Inc. Stock Price: Bottom Line

As of November 28, 2025, Nu Skin Enterprises, Inc.’s stock price is $9.890, which is down 5% from its previous closing price.

AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like Nu Skin Enterprises, Inc. stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.

Subscribing to AAII's A+ Investor provides access to comprehensive analytics and insights for confident investing.

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