Sifting through countless of stocks in the Leisure Products industry can be tedious, and sometimes two stocks are just too similar to judge which is the better investment. If you’re on the fence about investing in Mattel, Inc., Hasbro or Inc. because you’re not sure how they measure up, it’s important to compare them on a few factors before making your decision.
Read on to learn how Mattel, Inc., Hasbro and Inc. compare based on key financial metrics to determine which better meets your investment needs.
About Mattel, Inc., Hasbro and Inc.
Mattel, Inc., a play and family entertainment company, designs, manufactures, markets, and sells toys, games, and other products in North America, Europe, the Middle East, Africa, Latin America, and the Asia Pacific. The company offers dolls and accessories, books, content, and lifestyle products for children under the Barbie, American Girl, Disney Princess, Disney Frozen, Monster High, Polly Pocket, and KPop Demon Hunters brands; die-cast vehicles, tracks, playsets, and accessories for kids, adults, and collectors under the Hot Wheels, Hot Wheels Monster Trucks, Hot Wheels RC, Matchbox, and Matchbox, and Cars brands; and infant, toddler, and preschool products comprising toys, content, live events, and other consumer products under the Fisher-Price, Little People, Thomas & Friends, and Power Wheels brands. It also provides action figures, building sets, games, and other products under the Masters of the Universe, Mattel Brick Shop, MEGA, UNO, Jurassic World, Minecraft, WWE, Toy Story, Star Wars, Pictionary, Skip-Bo, Phase 10, and Blokus brands; and licensor partner brands, including Disney Pixar, Microsoft, NBCUniversal, and WWE. The company sells its products to retailers, including omnichannel retailers, discount and free-standing toy stores, chain stores, department stores, and other retail outlets; wholesalers; and directly to consumers through retail spaces, boutique stores, agents and distributors, and its e-commerce platforms and third-party e-commerce channels. Mattel, Inc. was founded in 1945 and is headquartered in El Segundo, California.
Hasbro, Inc. operates as a toy and game company in the United States, Europe, Canada, Mexico, Latin America, Australia, China, and Hong Kong. The company offers trading cards and collectibles, action figures, arts and crafts and creative play products, dolls, play sets, preschool toys, plush products, vehicles and toy-related specialty products, sports action products and accessories, and other consumer products; and licensed products, such as apparel, publishing products, home goods and electronics, and toy products. It also engages in the sourcing, marketing, and sale of toy and game products; and promotes its brands through the out-licensing of trademarks, characters, and other brand and intellectual property rights to third parties through the sale of branded consumer products, such as toys and apparel. In addition, the company is involved in the promotion of its brands through the development of trading cards, role-playing, and digital game experiences based on Hasbro and Wizards of the Coast games; and license certain brands to other third-party digital game developers who transform Hasbro brand-based characters and other intellectual properties, into digital gaming experiences. Further, it develops and produces of Hasbro-branded entertainment content, including film, television, children’s programming, digital content, and live entertainment. The company sells its products to retailers, distributors, wholesalers, discount stores, specialty hobby stores, drug stores, mail order houses, catalog stores, department stores, and other traditional retailers, as well as ecommerce retailers under the MAGIC: THE GATHERING, MONOPOLY, HASBRO GAMES, PLAY-DOH, TRANSFORMERS, DUNGEONS & DRAGONS, NERF, and PEPPA PIG, as well as LUCASFILMS' STAR WARS, BEYBLADE, Final Fantasy, The Lord of the Rings, Fallout, SPIDER-MAN, and THE AVENGERS brands. Hasbro, Inc. was founded in 1923 and is headquartered in Pawtucket, Rhode Island.
Latest Leisure Products and Mattel, Inc., Hasbro, Inc. Stock News
As of April 24, 2026, Mattel, Inc. had a $4.2 billion market capitalization, compared to the Leisure Products median of $530.7 million. Mattel, Inc.’s stock is down 25.8% in 2026, down 1.3% in the previous five trading days and down 4.72% in the past year.
Currently, Mattel, Inc.’s price-earnings ratio is 11.7. Mattel, Inc.’s trailing 12-month revenue is $5.3 billion with a 7.4% net profit margin. Year-over-year quarterly sales growth most recently was 7.3%. Analysts expect adjusted earnings to reach $1.230 per share for the current fiscal year. Mattel, Inc. does not currently pay a dividend.
As of April 24, 2026, Hasbro, Inc. had a $13.5 billion market cap, putting it in the 82nd percentile of all stocks. Hasbro, Inc.’s stock is up 15.5% in 2026, down 0.7% in the previous five trading days and up 80.45% in the past year.
Currently, Hasbro, Inc. does not have a price-earnings ratio. Hasbro, Inc.’s trailing 12-month revenue is $4.7 billion with a -6.9% net profit margin. Year-over-year quarterly sales growth most recently was 31.3%. Analysts expect adjusted earnings to reach $5.767 per share for the current fiscal year. Hasbro, Inc. currently has a 2.9% dividend yield.
How We Compare Mattel, Inc., Hasbro and Inc. Stock Grades
Stock evaluation requires access to huge amounts of data and the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movements. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors streamline and work through such data.
AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A‐F grades for each of five key investing factors: value, growth, momentum, earnings estimate revisions and quality. Here, we’ll take a closer look at Mattel, Inc., Hasbro and Inc.’s stock grades to see how they measure up against one another.
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Mattel, Inc., Hasbro and Inc. Stock Value Grades
| Company | Ticker | Value |
| Mattel, Inc. | MAT | A |
| Hasbro, Inc. | HAS | D |
Successful stock investing involves buying low and selling high, so stock valuation is an important consideration for stock selection.
Buying stocks that are going to go up typically means buying stocks that are undervalued in the first place, although momentum investors may argue that point.
AAII’s A+ Investor Value Grade derives from a stock’s value score. The Value Score is the percentile rank of the average of the percentile ranks of the price-to-sales ratio, price-earnings ratio, enterprise-value-to-EBITDA (EV/EBITDA) ratio, shareholder yield, price-to-book-value ratio and price-to-free-cash-flow ratio. The score is variable, meaning it can consider all six ratios or, should any of the six ratios not be valid, the remaining ratios that are valid. To be assigned a Value Score, stocks must have a valid (non-null) ratio and corresponding ranking for at least two of the six valuation ratios.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are a good value and so on.
Mattel, Inc. has a Value Score of 88, which is Deep Value.
Hasbro, Inc. has a Value Score of 32, which is Expensive.
The Value Stock Winner: Mattel, Inc.
As you can clearly see from the Value Grade breakdown above, Mattel, Inc. is considered to have better value than Hasbro, Inc.. For investors who focus solely on a company’s valuation, Mattel, Inc. could be a good stock to add to their portfolio. However, it’s important for investors to analyze multiple factors based on a wide range of metrics before deciding whether to buy.
Mattel, Inc., Hasbro and Inc. Growth Grades
| Company | Ticker | Growth |
| Mattel, Inc. | MAT | C |
| Hasbro, Inc. | HAS | D |
The foundation of growth investing is seeking out stocks of companies exhibiting strong, consistent and prolonged growth that is expected to continue into the future.
In order to compute the growth score and assign it a letter grade, the percentile ranks for each of three components‐consistency of annual sales growth, five-year sales growth rankings adjusted for extreme levels, and consistency of positive annual cash from operations‐must be determined. These three rank figures are added together, and the sum is ranked against the entire stock universe to arrive at a company’s Growth Score to create an equal distribution of grades.
The companies in the bottom 20% of the stock universe receive Growth Grades of F, considered to be very weak, while those in the top 20% receive A grades, which are considered very strong.
Mattel, Inc. has a Growth Score of 44, which is Average.
Hasbro, Inc. has a Growth Score of 25, which is Weak.
The Growth Stock Winner: No Clear Winner
Neither Mattel, Inc., Hasbro or Inc. has a high enough Growth Grade to be considered a “winner.” Investors who are considering these companies should do additional due diligence and research to see if either could be a good addition to their portfolios. It’s important to look at a wide range of financial metrics in order to determine if Mattel, Inc., Hasbro or Inc. is the better investment when it comes to sustainable growth.
Mattel, Inc., Hasbro and Inc.’s Momentum Grades
| Company | Ticker | Momentum |
| Mattel, Inc. | MAT | F |
| Hasbro, Inc. | HAS | B |
Momentum grades help to uncover stocks experiencing anomalously high rates of return; research finds that stocks with high relative levels of momentum tend to outperform, whereas those with low levels of momentum tend to continue underperforming. Momentum is based on the price change of a stock over a specified period relative to all other stocks.
Typically, AAII looks at the weighted relative strength over the trailing four quarters. The weighted four-quarter relative strength rank is the relative price change for each of the past four quarters. The most recent quarterly price change is given a weight of 40% and each of the three previous quarters are given a weighting of 20%.
Mattel, Inc. has a Momentum Score of 20, which is Very Weak.
Hasbro, Inc. has a Momentum Score of 70, which is Strong.
The Momentum Grade Winner: Hasbro, Inc.
As you can clearly see from the Momentum Grade breakdown above, Hasbro, Inc. is considered to have stronger momentum compared to Mattel, Inc.. For those specifically looking for companies that have stronger momentum compared to other companies in the same industry, Hasbro, Inc. could be a good stock to invest in. However, it’s important for investors to analyze multiple factors based on a wide range of metrics before deciding whether to buy.
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Other Mattel, Inc., Hasbro and Inc. Grades
In addition to Growth, Momentum and Value, A+ Investor also provides grades for Estimate Revisions and Quality.
Earnings estimate revisions scores take into account the magnitude of a company’s earnings surprise in its last two reported fiscal quarters. Often, surprises beget further surprises‐or at least continued sales growth (the exact opposite is generally true, too).
AAII’s A+ Investor Quality Grade comes from the ranking of key metrics. Specifically, the quality grade is the percentile rank of the composite of return on assets (ROA), return on invested capital (ROIC), gross profit relative to assets, buyback yield, change in total liabilities to assets, accruals, Z double prime bankruptcy risk (Z) score and F-Score.
These 2 key factors, when combined with the above, provide a holistic view into a particular stock. Further, by joining A+ Investor you can see whether Mattel, Inc., Hasbro and Inc. pass any of our 60+ stock screens that have outperformed the market since their creation.
So, Which Is the Better Investment, Mattel, Inc., Hasbro or Inc. Stock?
Overall, Mattel, Inc. stock has a Value Score of 88, Growth Score of 44 and Momentum Score of 20.
Hasbro, Inc. stock has a Value Score of 32, Growth Score of 25 and Momentum Score of 70.
Comparing Mattel, Inc., Hasbro and Inc.’s grades, scores and metrics can act as a solid basis to determine whether they may be a good investment or not. You’ll also want to look at your portfolio’s asset allocation as well as your risk tolerance and financial goals to see if either of these stocks would make a good fit for you. AAII can help you figure out which investments align with your individual needs and preferences.
Investors are encouraged to do their own due diligence and research. In this way, individuals can effectively become managers of their own assets‐without having to rely on others for financial independence. You can count on AAII for timeless articles on financial planning and stock-picking, unbiased research and actionable analysis.
A+ Investor adds to our qualitative teaching with a powerful data suite to help you whittle down investment choices to find stocks, exchange-traded funds (ETFs) or mutual funds that meet your needs.
AAII Disclaimer
We make no representations or warranties that any investor will, or is likely to, achieve profits similar to those shown, because past, hypothetical or simulated performance is not necessarily indicative of future results. Before making an investment decision, you should consider your circumstances and whether the information on our content is applicable to your situation. This information was prepared in good faith, and we accept no liability for any errors or omissions. The full disclaimer can be read here.
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