Sifting through countless of stocks in the Software industry can be tedious, and sometimes two stocks are just too similar to judge which is the better investment. If you’re on the fence about investing in Braze, Inc. or GitLab Inc. because you’re not sure how they measure up, it’s important to compare them on a few factors before making your decision.

Read on to learn how Braze, Inc. and GitLab Inc. compare based on key financial metrics to determine which better meets your investment needs.

About Braze, Inc. and GitLab Inc.

Braze, Inc. operates a customer engagement platform that provides interactions between consumers and brands worldwide. It offers Braze software development kits that automatically manage data ingestion and deliver mobile and web notifications, in-application/in-browser interstitial messages, and content cards; REST API to import or export data or to trigger workflows between Braze and brands’ existing technology stacks; Partner Data Integrations, that allow brands to sync user cohorts from partners; Data Transformation, in which brands can programmatically sync and transform user data; Braze Cloud Data Ingestion that offers direct connections to cloud services and data warehouses, marketing, product, and growth teams; Braze Currents to stream data in real time; and Snowflake Data Sharing to track and store data. It also provides segmentation that define reusable segments of consumers based upon attributes, events, or predictive propensity scores; segment insights, which allows customers to analyze how segments are performing relative to each other across a set of pre-selected key performance indicators; and predictive suite that allows customers to identify groups of consumers that are of critical business value. In addition, the company offers Canvas, an orchestration tool; campaigns, which allows customers; event and API triggering; marketing pressure management; and reporting and analytics, as well as content generation and quality assurance platform, content management, catalogs, templating language, connected content, and intelligent timing and channel products. Further, it provides decisioning studio; agent console; liquid assistant and AI copywriter; personalized variant; AI item recommendations; and MCP Servers. The company was formerly known as Appboy, Inc. and changed its name to Braze, Inc. in November 2017. Braze, Inc. was incorporated in 2011 and is headquartered in New York, New York.

GitLab Inc., together with its subsidiaries, develops software for the software development lifecycle in the United States, Europe, and the Asia Pacific. The company provides GitLab, an intelligent orchestration platform for DevSecOps, which is a single application offering the entire software development lifecycle, including software, project plans, code, security scans, compliance checks, and deployment configurations. It also offers the GitLab Duo Agent Platform, which enables intelligent orchestration of teams and AI agents to execute tasks autonomously across planning, development, security, and deployment. This platform combines conversational AI assistance, purpose-built agents for specialized tasks, workflow automation, and enterprise controls. In addition, it offers related training and professional services. The company was formerly known as GitLab B.V. and changed its name to GitLab Inc. in July 2015. GitLab Inc. was founded in 2011 and is based in San Francisco, California.

Latest Software and Braze, Inc., GitLab Inc. Stock News

As of September 4, 2026, Braze, Inc. had a $3.6 billion market capitalization, compared to the Software median of $1.1 million. Braze, Inc.’s stock is down 6.8% in 2026, down 7.4% in the previous five trading days and up 15.55% in the past year.

Currently, Braze, Inc. does not have a price-earnings ratio. Braze, Inc.’s trailing 12-month revenue is $787.1 million with a -15.5% net profit margin. Year-over-year quarterly sales growth most recently was 30.2%. Analysts expect adjusted earnings to reach $0.633 per share for the current fiscal year. Braze, Inc. does not currently pay a dividend.

As of September 4, 2026, GitLab Inc. had a $8.3 billion market cap, putting it in the 75th percentile of all stocks. GitLab Inc.’s stock is up 32.8% in 2026, up 11.1% in the previous five trading days and up 14.66% in the past year.

Currently, GitLab Inc. does not have a price-earnings ratio. GitLab Inc.’s trailing 12-month revenue is $1.1 billion with a -5.0% net profit margin. Year-over-year quarterly sales growth most recently was 21.3%. Analysts expect adjusted earnings to reach $0.867 per share for the current fiscal year. GitLab Inc. does not currently pay a dividend.

How We Compare Braze, Inc. and GitLab Inc. Stock Grades

Stock evaluation requires access to huge amounts of data and the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movements. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors streamline and work through such data.

AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A‐F grades for each of five key investing factors: value, growth, momentum, earnings estimate revisions and quality. Here, we’ll take a closer look at Braze, Inc. and GitLab Inc.’s stock grades to see how they measure up against one another.

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Braze, Inc. and GitLab Inc. Stock Value Grades

Company	Ticker	Value
Braze, Inc.	BRZE	F
GitLab Inc.	GTLB	F

Successful stock investing involves buying low and selling high, so stock valuation is an important consideration for stock selection.

Buying stocks that are going to go up typically means buying stocks that are undervalued in the first place, although momentum investors may argue that point.

AAII’s A+ Investor Value Grade derives from a stock’s value score. The Value Score is the percentile rank of the average of the percentile ranks of the price-to-sales ratio, price-earnings ratio, enterprise-value-to-EBITDA (EV/EBITDA) ratio, shareholder yield, price-to-book-value ratio and price-to-free-cash-flow ratio. The score is variable, meaning it can consider all six ratios or, should any of the six ratios not be valid, the remaining ratios that are valid. To be assigned a Value Score, stocks must have a valid (non-null) ratio and corresponding ranking for at least two of the six valuation ratios.

Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are a good value and so on.

Braze, Inc. has a Value Score of 10, which is Ultra Expensive. GitLab Inc. has a Value Score of 10, which is Ultra Expensive.

The Value Stock Winner: No Clear Winner

Neither Braze, Inc. or GitLab Inc. has a high enough value grade to be considered a “winner.” Investors who are considering these companies should do additional due diligence and research to see if either could be a good addition to their portfolio. It’s important to look at a wide range of financial metrics in order to determine if Braze, Inc. or GitLab Inc. is the better investment when it comes to value.

Braze, Inc. and GitLab Inc. Growth Grades

Company	Ticker	Growth
Braze, Inc.	BRZE	D
GitLab Inc.	GTLB	D

The foundation of growth investing is seeking out stocks of companies exhibiting strong, consistent and prolonged growth that is expected to continue into the future.

In order to compute the growth score and assign it a letter grade, the percentile ranks for each of three components‐consistency of annual sales growth, five-year sales growth rankings adjusted for extreme levels, and consistency of positive annual cash from operations‐must be determined. These three rank figures are added together, and the sum is ranked against the entire stock universe to arrive at a company’s Growth Score to create an equal distribution of grades.

The companies in the bottom 20% of the stock universe receive Growth Grades of F, considered to be very weak, while those in the top 20% receive A grades, which are considered very strong.

Braze, Inc. has a Growth Score of 37, which is Weak. GitLab Inc. has a Growth Score of 33, which is Weak.

The Growth Stock Winner: No Clear Winner

Neither Braze, Inc. or GitLab Inc. has a high enough Growth Grade to be considered a “winner.” Investors who are considering these companies should do additional due diligence and research to see if either could be a good addition to their portfolios. It’s important to look at a wide range of financial metrics in order to determine if Braze, Inc. or GitLab Inc. is the better investment when it comes to sustainable growth.

Braze, Inc. and GitLab Inc.’s Estimate Revisions Grades

Company	Ticker	Earnings Estimate
Braze, Inc.	BRZE	D
GitLab Inc.	GTLB	A

Earnings estimate revisions scores consider the magnitude of a company’s earnings surprise in its last two reported fiscal quarters. Often, positive surprises beget further positive surprises‐or at least continued sales growth (the exact opposite is generally true, too).

Estimate revisions offer an indication of what analysts are thinking about the short-term prospects of a firm. Estimate revisions are based on the statistical significance of a firm’s last two quarterly earnings surprises and the percentage change in its consensus estimate for the current fiscal year over the past month and past three months.

Braze, Inc. has a Earnings Estimate Score of 26, which is Negative. GitLab Inc. has a Earnings Estimate Score of 86, which is Very Positive.

The Earnings Estimate Revisions Grade Winner: GitLab Inc.

As you can clearly see from the Earnings Estimate Revisions Grade breakdown above, GitLab Inc. has a better Earnings Estimate Revisions Grade than Braze, Inc.. For those who are specifically looking for companies with better short-term prospects when compared to other companies in the same industry, GitLab Inc. could be a good stock to invest in. However, it’s important to analyze multiple factors based on a wide range of metrics before deciding whether to buy.

Other Braze, Inc. and GitLab Inc. Grades

In addition to Estimate Revisions, Value and Growth, A+ Investor also provides grades for Momentum and Quality.

Momentum grades help uncover stocks experiencing anomalously high rates of return; research finds that stocks with high relative levels of momentum tend to outperform, whereas those with low levels of momentum tend to continue underperforming.

AAII’s A+ Investor Quality Grade comes from the ranking of key metrics. Specifically, the quality grade is the percentile rank of the composite of return on assets (ROA), return on invested capital (ROIC), gross profit relative to assets, buyback yield, change in total liabilities to assets, accruals, Z double prime bankruptcy risk (Z) score and F-Score.

These 2 key factors, when combined with the above, provide a holistic view into a particular stock. Further, by joining A+ Investor you can see whether Braze, Inc. and GitLab Inc. pass any of our 60+ stock screens that have outperformed the market since their creation.

So, Which Is the Better Investment, Braze, Inc. or GitLab Inc. Stock?

Overall, Braze, Inc. stock has a Value Score of 10, Growth Score of 37 and Estimate Revisions Score of 26.

GitLab Inc. stock has a Value Score of 10, Growth Score of 33 and Estimate Revisions Score of 86.

Comparing Braze, Inc. and GitLab Inc.’s grades, scores and metrics can act as a solid basis to determine whether they may be a good investment or not. You’ll also want to look at your portfolio’s asset allocation as well as your risk tolerance and financial goals to see if either of these stocks would make a good fit for you. AAII can help you figure out which investments align with your individual needs and preferences.

Investors are encouraged to do their own due diligence and research. In this way, individuals can effectively become managers of their own assets‐without having to rely on others for financial independence. You can count on AAII for timeless articles on financial planning and stock-picking, unbiased research and actionable analysis.

A+ Investor adds to our qualitative teaching with a powerful data suite to help you whittle down investment choices to find stocks, exchange-traded funds (ETFs) or mutual funds that meet your needs.

AAII Disclaimer

We make no representations or warranties that any investor will, or is likely to, achieve profits similar to those shown, because past, hypothetical or simulated performance is not necessarily indicative of future results. Before making an investment decision, you should consider your circumstances and whether the information on our content is applicable to your situation. This information was prepared in good faith, and we accept no liability for any errors or omissions. The full disclaimer can be read here.