Which Is a Better Investment, Thor Industries, Inc. or Winnebago Industries, Inc. Stock?

By Jenna Brashear
November 24, 2025
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Sifting through countless of stocks in the Automobiles industry can be tedious, and sometimes two stocks are just too similar to judge which is the better investment. If you’re on the fence about investing in THOR Industries, Inc., Winnebago Industries or Inc. because you’re not sure how they measure up, it’s important to compare them on a few factors before making your decision.

Read on to learn how THOR Industries, Inc., Winnebago Industries and Inc. compare based on key financial metrics to determine which better meets your investment needs.

About THOR Industries, Inc., Winnebago Industries and Inc.

THOR Industries, Inc. designs, manufactures, and sells recreational vehicles (RVs), and related parts and accessories in the United States, Germany, rest of Europe, Canada, and internationally. The company offers travel trailers; gasoline and diesel Class A, Class B, and Class C motorhomes; conventional travel trailers and fifth wheels; conventional motorhomes; luxury fifth wheels; and motorcaravans, campervans, urban vehicles, and caravans, as well as other RV-related products and services. It also provides aluminum extrusion and specialized component products to RV and other manufacturers. The company sells its products to independent and non-franchise dealers. THOR Industries, Inc. was founded in 1980 and is based in Elkhart, Indiana.

Winnebago Industries, Inc. manufactures and sells recreation outdoor lifestyle products primarily for use in leisure travel and outdoor recreation activities. It operates through three segments: Towable RV, Motorhome RV, and Marine. The company provides towable products that are non-motorized vehicles to be towed by automobiles, pickup trucks, SUVs, or vans for use as temporary living quarters, such as conventional travel trailers, fifth wheels, folding camper trailers, truck campers, and park models under the Winnebago and Grand Design brand names. It also offers motorhome RV, a self-propelled mobile dwelling used primarily as temporary living quarters during vacation and camping trips, or to support active and mobile lifestyles under the Winnebago, Newmar, and Grand Design brand names. In addition, the company offers other specialty commercial vehicles for law enforcement command centers, mobile medical clinics, and mobile office spaces; commercial vehicles as bare shells to third-party up fitters, as well as manufactures and sells recreational boats under the Chris-Craft and Barletta brand names. Further, it is involved in the original equipment manufacturing of parts for other manufacturers and commercial vehicles. The company sells its products primarily through independent dealers in the United States, Canada, and internationally. Winnebago Industries, Inc. was incorporated in 1958 and is based in Eden Prairie, Minnesota.

Latest Automobiles and THOR Industries, Inc., Winnebago Industries, Inc. Stock News

As of November 21, 2025, THOR Industries, Inc. had a $5.3 billion market capitalization, compared to the Automobiles median of $7.6 million. THOR Industries, Inc.’s stock is NA in 2025, NA in the previous five trading days and down 6.55% in the past year.

Currently, THOR Industries, Inc.’s price-earnings ratio is 20.8. THOR Industries, Inc.’s trailing 12-month revenue is $9.6 billion with a 2.7% net profit margin. Year-over-year quarterly sales growth most recently was -0.4%. Analysts expect adjusted earnings to reach $4.071 per share for the current fiscal year. THOR Industries, Inc. currently has a 2.1% dividend yield.

Currently, Winnebago Industries, Inc.’s price-earnings ratio is 38.2. Winnebago Industries, Inc.’s trailing 12-month revenue is $2.8 billion with a 0.9% net profit margin. Year-over-year quarterly sales growth most recently was 7.8%. Analysts expect adjusted earnings to reach $2.371 per share for the current fiscal year. Winnebago Industries, Inc. currently has a 4.0% dividend yield.

How We Compare THOR Industries, Inc., Winnebago Industries and Inc. Stock Grades

Stock evaluation requires access to huge amounts of data and the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movements. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors streamline and work through such data.

AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A‐F grades for each of five key investing factors: value, growth, momentum, earnings estimate revisions and quality. Here, we’ll take a closer look at THOR Industries, Inc., Winnebago Industries and Inc.’s stock grades to see how they measure up against one another.

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THOR Industries, Inc., Winnebago Industries and Inc.’s Quality Grades

Company Ticker Quality
THOR Industries, Inc. THO A
Winnebago Industries, Inc. WGO B

Like the Value Grade, AAII’s A+ Investor Quality Grade comes from the percentile rank of key metrics. Specifically, the Quality Score is the percentile rank of the average of the percentile ranks of return on assets (ROA), return on invested capital (ROIC), gross profit relative to assets, buyback yield, change in total liabilities to assets, accruals, Z double prime bankruptcy risk (Z) score and the F-Score.

The score is variable, meaning it can consider all eight measures or, should any of the eight measures not be valid, the remaining measures that are valid. To be assigned a Quality Score, stocks must have a valid (non-null) measure and corresponding ranking for at least four of the eight quality measures.

The Quality Score is used to assess the underlying “quality” of a particular stock. A higher-quality stock possesses traits associated with upside potential and reduced downside risk. Backtesting of the Quality Grade shows that stocks with higher grades, on average, outperformed stocks with lower grades over the period of 1998 through 2019.

Stocks receive better grades (higher scores) for having higher scores for the quality subcomponents and worse grades (lower scores) for lower scores for the subcomponents.

THOR Industries, Inc. has a Quality Score of 81, which is Very Strong. Winnebago Industries, Inc. has a Quality Score of 79, which is Strong.

The Quality Grade Winner: THOR Industries, Inc.

As you can clearly see from the Quality Grade breakdown above, THOR Industries, Inc. has a better overall quality grade than Winnebago Industries, Inc.. For investors who are looking for companies with higher quality than others in the same industry, THOR Industries, Inc. could be a good stock to add to their portfolios. However, it’s important for investors to analyze multiple factors based on a wide range of metrics before deciding whether to buy.

THOR Industries, Inc., Winnebago Industries and Inc.’s Momentum Grades

Company Ticker Momentum
THOR Industries, Inc. THO C
Winnebago Industries, Inc. WGO F

Momentum grades help to uncover stocks experiencing anomalously high rates of return; research finds that stocks with high relative levels of momentum tend to outperform, whereas those with low levels of momentum tend to continue underperforming. Momentum is based on the price change of a stock over a specified period relative to all other stocks.

Typically, AAII looks at the weighted relative strength over the trailing four quarters. The weighted four-quarter relative strength rank is the relative price change for each of the past four quarters. The most recent quarterly price change is given a weight of 40% and each of the three previous quarters are given a weighting of 20%.

THOR Industries, Inc. has a Momentum Score of 41, which is Average. Winnebago Industries, Inc. has a Momentum Score of 20, which is Very Weak.

The Momentum Stock Winner: No Clear Winner

Neither THOR Industries, Inc., Winnebago Industries or Inc. has a strong enough Momentum Grade to be considered a “winner.” Investors considering these companies should do additional due diligence and research to see if either could be a good addition to their portfolios. It’s important to look at a wide range of financial metrics in order to determine if THOR Industries, Inc., Winnebago Industries or Inc. is the better investment when it comes to momentum.

THOR Industries, Inc., Winnebago Industries and Inc.’s Estimate Revisions Grades

Company Ticker Earnings Estimate
THOR Industries, Inc. THO C
Winnebago Industries, Inc. WGO C

Earnings estimate revisions scores consider the magnitude of a company’s earnings surprise in its last two reported fiscal quarters. Often, positive surprises beget further positive surprises‐or at least continued sales growth (the exact opposite is generally true, too).

Estimate revisions offer an indication of what analysts are thinking about the short-term prospects of a firm. Estimate revisions are based on the statistical significance of a firm’s last two quarterly earnings surprises and the percentage change in its consensus estimate for the current fiscal year over the past month and past three months.

THOR Industries, Inc. has a Earnings Estimate Score of 60, which is Neutral. Winnebago Industries, Inc. has a Earnings Estimate Score of 53, which is Neutral.

The Earnings Estimate Revisions Stock Winner: No Clear Winner

Neither THOR Industries, Inc., Winnebago Industries or Inc. has an Earnings Estimate Revisions Grade that could be considered a “winner.” Investors considering these companies should do additional due diligence and research to see if either could be a good addition to their portfolios. It’s important to look at a wide range of financial metrics in order to determine if THOR Industries, Inc., Winnebago Industries or Inc. is the better investment when it comes to estimate revisions.

Don’t Forget Your Free Special Report on How A+ Grades Can Help You Make Investment Decisions

Other THOR Industries, Inc., Winnebago Industries and Inc. Grades

In addition to Momentum, Estimate Revisions and Quality, A+ Investor also provides grades for Value and Growth.

Invest with Confidence with A+ Investor

AAII’s expansive and robust screening tools like A+ Investor help investors make confident decisions.

Growth investing builds on the idea that stocks of companies exhibiting strong, consistent and prolonged growth outperform those of slower-growth companies. AAII measures growth through consistency of annual sales growth, five-year sales growth rankings adjusted for extreme levels, and consistency of positive annual cash from operations.

Successful stock investing involves buying low and selling high, so stock valuation is an important consideration for stock selection. Buying stocks that are going to go up typically means buying stocks that are undervalued in the first place, although momentum investors may argue that point.

These 2 key factors, when combined with the above, provide a holistic view into a particular stock. Further, by joining A+ Investor you can see whether THOR Industries, Inc., Winnebago Industries and Inc. pass any of our 60+ stock screens that have outperformed the market since their creation.

So, Which Is the Better Investment, THOR Industries, Inc., Winnebago Industries or Inc. Stock?

Overall, THOR Industries, Inc. stock has a Momentum Score of 41, Estimate Revisions Score of 60 and Quality Score of 81.

Winnebago Industries, Inc. stock has a Momentum Score of 20, Estimate Revisions Score of 53 and Quality Score of 79.

Comparing THOR Industries, Inc., Winnebago Industries and Inc.’s grades, scores and metrics can act as a solid basis to determine whether they may be a good investment or not. You’ll also want to look at your portfolio’s asset allocation as well as your risk tolerance and financial goals to see if either of these stocks would make a good fit for you. AAII can help you figure out which investments align with your individual needs and preferences.

Investors are encouraged to do their own due diligence and research. In this way, individuals can effectively become managers of their own assets‐without having to rely on others for financial independence. You can count on AAII for timeless articles on financial planning and stock-picking, unbiased research and actionable analysis.

A+ Investor adds to our qualitative teaching with a powerful data suite to help you whittle down investment choices to find stocks, exchange-traded funds (ETFs) or mutual funds that meet your needs.

Learn More About A+ Investor

AAII Disclaimer

We make no representations or warranties that any investor will, or is likely to, achieve profits similar to those shown, because past, hypothetical or simulated performance is not necessarily indicative of future results. Before making an investment decision, you should consider your circumstances and whether the information on our content is applicable to your situation. This information was prepared in good faith, and we accept no liability for any errors or omissions. The full disclaimer can be read here.



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