Sifting through countless of stocks in the Software industry can be tedious, and sometimes two stocks are just too similar to judge which is the better investment. If you’re on the fence about investing in HubSpot, Inc., Guidewire Software or Inc. because you’re not sure how they measure up, it’s important to compare them on a few factors before making your decision.

Read on to learn how HubSpot, Inc., Guidewire Software and Inc. compare based on key financial metrics to determine which better meets your investment needs.

About HubSpot, Inc., Guidewire Software and Inc.

HubSpot, Inc., together with its subsidiaries, provides a cloud-based customer relationship management (CRM) platform for businesses in the Americas, Europe, and the Asia Pacific. The company’s CRM platform includes Marketing Hub, a toolset for marketing automation and email, social media, SEO, AEO, and reporting and analytics; Sales Hub offers email templates and tracking, conversations and live chat, meeting and call scheduling, lead and website visit alerts, lead scoring, sales automation, pipeline management, quoting, forecasting, and reporting; Service Hub, a service software designed to help businesses manage, respond, and connect with customers; and Content Hub that helps business with website pages, business blogging, video and podcast hosting, smart content, landing pages and forms, SEO recommendations, forms and lead flow, web analytics reporting, calls-to-action, and file manager. It offers Operations Hub, which provides programmable automation, data sync, data curation, and data quality tools; and Commerce Hub, a B2B commerce suite that provides payment links, invoices, quotes, subscription management, and automation and revenue reporting; and breeze, an AI that powers the customer platform that provides AI-powered insights, automation, content generation, and data enrichment, as well as Breeze Assistant, a go-to-market assistant to boost productivity and make work easier; and Breeze Agents, which helps teams automate work end-to-end from strategy to execution. In addition, the company provides professional services to educate and train customers on how to utilize its CRM platform; and customer success; phone and/or email and chat-based support services; and helps customers by providing Customer Success Manager and Partner Development Manager digital channels through educational content academey. It serves mid-market business-to-business companies. The company was incorporated in 2005 and is headquartered in Cambridge, Massachusetts.

Guidewire Software, Inc. provides a platform for property and casualty (P&C) insurers worldwide. It offers Guidewire InsuranceSuite, such as PolicyCenter, ClaimCenter, and BillingCenter applications. The company also provides Guidewire InsuranceNow, a cloud-based application that offers policy administration, claims management, and billing functionality, plus pre-integrated document production, analytics, and other capabilities. In addition, it offers Guidewire Rating Management to manage the pricing of insurance products; Guidewire Reinsurance Management to use rules-based logic to execute reinsurance strategy through underwriting and claims processes; Guidewire Client Data Management that helps P&C insurers to capitalize on customer information; Guidewire Advanced Product Designer, a cloud-native application for insurance product design and management; Guidewire Product Content Management provides software tools and standards-based, line-of-business templates. Further, the company provides Guidewire Digital Engagement Applications, which enable insurers to provide digital experiences; Guidewire Predict, a P&C-specific machine-learning platform; Guidewire HazardHub that allows insurers to understand, assess, price, and manage property risk; Guidewire Canvas, Guidewire Compare, Guidewire industry Intel, Guidewire Data Studio, and Guidewire Explore, an cloud-native applications; Guidewire Cyence, a cyber-risk economic modeling product; Guidewire DataHub, an operational data store; and Guidewire InfoCenter, a business intelligence warehouse for P&C insurers . The company was incorporated in 2001 and is headquartered in San Mateo, California.

Latest Software and HubSpot, Inc., Guidewire Software, Inc. Stock News

As of April 23, 2026, HubSpot, Inc. had a $11.3 billion market capitalization, compared to the Software median of $916.1 million. HubSpot, Inc.’s stock is down 45.1% in 2026, down 1.1% in the previous five trading days and down 60.38% in the past year.

Currently, HubSpot, Inc.’s price-earnings ratio is 249.6. HubSpot, Inc.’s trailing 12-month revenue is $3.1 billion with a 1.5% net profit margin. Year-over-year quarterly sales growth most recently was 20.4%. Analysts expect adjusted earnings to reach $12.453 per share for the current fiscal year. HubSpot, Inc. does not currently pay a dividend.

As of April 23, 2026, Guidewire Software, Inc. had a $11.1 billion market cap, putting it in the 79th percentile of all stocks. Guidewire Software, Inc.’s stock is down 32.9% in 2026, down 3.9% in the previous five trading days and down 30.83% in the past year.

Currently, Guidewire Software, Inc.’s price-earnings ratio is 60.5. Guidewire Software, Inc.’s trailing 12-month revenue is $1.3 billion with a 14.1% net profit margin. Year-over-year quarterly sales growth most recently was 24.0%. Analysts expect adjusted earnings to reach $3.513 per share for the current fiscal year. Guidewire Software, Inc. does not currently pay a dividend.

How We Compare HubSpot, Inc., Guidewire Software and Inc. Stock Grades

Stock evaluation requires access to huge amounts of data and the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movements. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors streamline and work through such data.

AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A‐F grades for each of five key investing factors: value, growth, momentum, earnings estimate revisions and quality. Here, we’ll take a closer look at HubSpot, Inc., Guidewire Software and Inc.’s stock grades to see how they measure up against one another.

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HubSpot, Inc., Guidewire Software and Inc.’s Quality Grades

Company	Ticker	Quality
HubSpot, Inc.	HUBS	B
Guidewire Software, Inc.	GWRE	A

Like the Value Grade, AAII’s A+ Investor Quality Grade comes from the percentile rank of key metrics. Specifically, the Quality Score is the percentile rank of the average of the percentile ranks of return on assets (ROA), return on invested capital (ROIC), gross profit relative to assets, buyback yield, change in total liabilities to assets, accruals, Z double prime bankruptcy risk (Z) score and the F-Score.

The score is variable, meaning it can consider all eight measures or, should any of the eight measures not be valid, the remaining measures that are valid. To be assigned a Quality Score, stocks must have a valid (non-null) measure and corresponding ranking for at least four of the eight quality measures.

The Quality Score is used to assess the underlying “quality” of a particular stock. A higher-quality stock possesses traits associated with upside potential and reduced downside risk. Backtesting of the Quality Grade shows that stocks with higher grades, on average, outperformed stocks with lower grades over the period of 1998 through 2019.

Stocks receive better grades (higher scores) for having higher scores for the quality subcomponents and worse grades (lower scores) for lower scores for the subcomponents.

HubSpot, Inc. has a Quality Score of 80, which is Strong. Guidewire Software, Inc. has a Quality Score of 88, which is Very Strong.

The Quality Grade Winner: Guidewire Software, Inc.

As you can clearly see from the Quality Grade breakdown above, Guidewire Software, Inc. has a better overall quality grade than HubSpot, Inc.. For investors who are looking for companies with higher quality than others in the same industry, Guidewire Software, Inc. could be a good stock to add to their portfolios. However, it’s important for investors to analyze multiple factors based on a wide range of metrics before deciding whether to buy.

HubSpot, Inc., Guidewire Software and Inc.’s Momentum Grades

Company	Ticker	Momentum
HubSpot, Inc.	HUBS	F
Guidewire Software, Inc.	GWRE	F

Momentum grades help to uncover stocks experiencing anomalously high rates of return; research finds that stocks with high relative levels of momentum tend to outperform, whereas those with low levels of momentum tend to continue underperforming. Momentum is based on the price change of a stock over a specified period relative to all other stocks.

Typically, AAII looks at the weighted relative strength over the trailing four quarters. The weighted four-quarter relative strength rank is the relative price change for each of the past four quarters. The most recent quarterly price change is given a weight of 40% and each of the three previous quarters are given a weighting of 20%.

HubSpot, Inc. has a Momentum Score of 7, which is Very Weak. Guidewire Software, Inc. has a Momentum Score of 16, which is Very Weak.

The Momentum Stock Winner: No Clear Winner

Neither HubSpot, Inc., Guidewire Software or Inc. has a strong enough Momentum Grade to be considered a “winner.” Investors considering these companies should do additional due diligence and research to see if either could be a good addition to their portfolios. It’s important to look at a wide range of financial metrics in order to determine if HubSpot, Inc., Guidewire Software or Inc. is the better investment when it comes to momentum.

HubSpot, Inc., Guidewire Software and Inc.’s Estimate Revisions Grades

Company	Ticker	Earnings Estimate
HubSpot, Inc.	HUBS	B
Guidewire Software, Inc.	GWRE	B

Earnings estimate revisions scores consider the magnitude of a company’s earnings surprise in its last two reported fiscal quarters. Often, positive surprises beget further positive surprises‐or at least continued sales growth (the exact opposite is generally true, too).

Estimate revisions offer an indication of what analysts are thinking about the short-term prospects of a firm. Estimate revisions are based on the statistical significance of a firm’s last two quarterly earnings surprises and the percentage change in its consensus estimate for the current fiscal year over the past month and past three months.

HubSpot, Inc. has a Earnings Estimate Score of 65, which is Positive. Guidewire Software, Inc. has a Earnings Estimate Score of 65, which is Positive.

The Earnings Estimate Revisions Grade Winner: It’s a Tie!

Looking at the Earnings Estimate Revisions Grade breakdown above, both HubSpot, Inc., Guidewire Software and Inc. have a grade of B. For those focusing solely on a company’s estimate revisions, other financial metrics will need to be evaluated to determine whether HubSpot, Inc., Guidewire Software or Inc. is a better fit.

Other HubSpot, Inc., Guidewire Software and Inc. Grades

In addition to Estimate Revisions, Quality and Momentum, A+ Investor also provides grades for Value and Growth.

Growth investing builds on the idea that stocks of companies exhibiting strong, consistent and prolonged growth outperform those of slower-growth companies. AAII measures growth through consistency of annual sales growth, five-year sales growth rankings adjusted for extreme levels, and consistency of positive annual cash from operations.

Successful stock investing involves buying low and selling high, so stock valuation is an important consideration for stock selection. Buying stocks that are going to go up typically means buying stocks that are undervalued in the first place, although momentum investors may argue that point.

These 2 key factors, when combined with the above, provide a holistic view into a particular stock. Further, by joining A+ Investor you can see whether HubSpot, Inc., Guidewire Software and Inc. pass any of our 60+ stock screens that have outperformed the market since their creation.

So, Which Is the Better Investment, HubSpot, Inc., Guidewire Software or Inc. Stock?

Overall, HubSpot, Inc. stock has a Momentum Score of 7, Estimate Revisions Score of 65 and Quality Score of 80.

Guidewire Software, Inc. stock has a Momentum Score of 16, Estimate Revisions Score of 65 and Quality Score of 88.

Comparing HubSpot, Inc., Guidewire Software and Inc.’s grades, scores and metrics can act as a solid basis to determine whether they may be a good investment or not. You’ll also want to look at your portfolio’s asset allocation as well as your risk tolerance and financial goals to see if either of these stocks would make a good fit for you. AAII can help you figure out which investments align with your individual needs and preferences.

Investors are encouraged to do their own due diligence and research. In this way, individuals can effectively become managers of their own assets‐without having to rely on others for financial independence. You can count on AAII for timeless articles on financial planning and stock-picking, unbiased research and actionable analysis.

A+ Investor adds to our qualitative teaching with a powerful data suite to help you whittle down investment choices to find stocks, exchange-traded funds (ETFs) or mutual funds that meet your needs.

AAII Disclaimer

We make no representations or warranties that any investor will, or is likely to, achieve profits similar to those shown, because past, hypothetical or simulated performance is not necessarily indicative of future results. Before making an investment decision, you should consider your circumstances and whether the information on our content is applicable to your situation. This information was prepared in good faith, and we accept no liability for any errors or omissions. The full disclaimer can be read here.