One of the most dreaded feelings for an investor is when the stock they just bought is overvalued, or they missed out on an undervalued opportunity by not acting fast enough.

But what if you had the insights to effectively evaluate a company like Heartland Financial USA Inc before investing? Investing requires a certain perspective to avoid being overly confident in a company or worried about cyclical changes. A smart way to take the guesswork out of knowing when to buy or sell Heartland Financial USA Inc’s stock is to have the right tools and resources as well as a clear monitoring process.

In this article, we go over a few key elements for understanding Heartland Financial USA Inc’s stock price such as:

• Current stock price and volume
• Stock price history
• Upgrades and downgrades from analysts
• Stock price momentum as measured by its relative strength

About Heartland Financial USA Inc (HTLF)

Before we jump into Heartland Financial USA Inc’s stock price, history, target price and what caused it to recently dip, let’s take a look at some background.

Heartland Financial USA, Inc. is a multi-bank holding company. It conducts a community banking business through approximately 11 independently branded and chartered community banks (the Banks). Its Banks provide a range of commercial, small business, and consumer banking services to businesses, including public sector and non-profit entities. It provides traditional and non-traditional service channels, including online banking, mobile banking, and telephone banking. Its Banks provide a suite of banking services comprised of deposit and credit offerings, with treasury management and retirement plan services. Its primary lines of business include commercial banking, small business banking, agricultural loans, residential real estate mortgage lending, retail banking and wealth management, investment and insurance, and retirement plan services. It serves communities in Arizona, California, Colorado, Illinois, Iowa, Kansas, Minnesota, Missouri, Montana, New Mexico, Texas, and Wisconsin.

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Heartland Financial USA Inc’s Stock Price as of Market Close

As of March 09, 2023, 4:00 PM CST, Heartland Financial USA Inc’s stock price was $45.19.

Heartland Financial USA Inc is down 5.66% from its previous closing price of $47.90.

During the last market session, Heartland Financial USA Inc’s stock traded between $47.46 and $47.95. Currently, there are 42.57 million shares of Heartland Financial USA Inc stock available for purchase.

Heartland Financial USA Inc’s price-earnings (P/E) ratio is currently at 10.0, which is high compared to the Banks industry median of 9.9. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.

Heartland Financial USA Inc Stock Price History

Heartland Financial USA Inc’s (HTLF) price is currently down 8.6% so far this month.

During the month of March, Heartland Financial USA Inc’s stock price has reached a high of $49.48 and a low of $45.17.

Over the last year, Heartland Financial USA Inc has hit prices as high as $51.61 and as low as $39.27. Year to date, Heartland Financial USA Inc’s stock is down 10.71%.

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What Caused Heartland Financial USA Inc Stock’s Price to Dip?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

One of the most common factors that can drastically impact a stock’s price is analyst upgrades and downgrades. When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. As of March 08, 2023, there were 0 analysts who downgraded Heartland Financial USA Inc’s stock and 5 analysts who upgraded over the last month.

Additionally, you'll want to evaluate Heartland Financial USA Inc’s financial health and valuation. It is possible for a stock to appear cheap based on one valuation metric but appear expensive on another. It is also possible for one valuation ratio to be associated with outperforming stocks during certain periods of time but not others.

Therefore, AAII developed a composite valuation to help resolve such issues. AAII’s Value Grade analyzes six distinct variables: price-to-sales (P/S) ratio, price-earnings (P/E) ratio, the ratio of enterprise value to earnings before interest, taxes, depreciation and amortization (EV/EBITDA), shareholder yield, price-to-book-value (P/B) ratio and price-to-free-cash-flow (P/FCF) ratio.

Heartland Financial USA Inc’s current valuation based on AAII’s Value Grade is a B, which means it is considered to be Value.

Learn how to evaluate stocks with AAII Grades and Scores with A+ Investor today.

Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about Heartland Financial USA Inc (HTLF) by visiting AAII Stock Evaluator.

Relative Price Strength of Heartland Financial USA Inc

Relative price strength addresses the relationship between a stock price’s trend and the price trend of the market. This ratio is expressed as a percentage and helps investors understand a company’s momentum as well as its value. You can use relative price strength to select investments that have been outperforming the market or a specific benchmark.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. The weighted four-quarter relative price strength rank is the relative price change for each of the past four quarters. The most recent quarterly price change is given a weight of 40%, and each of the three previous quarters are given a weighting of 20%.

As of March 08, 2023, Heartland Financial USA Inc has a weighted four-quarter relative price strength of 1.01%, which translates to a Momentum Score of 57 and is considered to be Average.

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Heartland Financial USA Inc Stock Price: Bottom Line

As of March 9, 2023, Heartland Financial USA Inc’s stock price is $45.19, which is down 5.66% from its previous closing price.

At AAII, we stress that investors should never buy or sell a stock solely based on its stock price. Past returns do not guarantee future performance. Therefore, you should consider multiple ratios, fundamentals and analytics before making a decision. Whether you decide it’s a good time to buy or sell Heartland Financial USA Inc’s stock based on its stock price forecast is ultimately up to you.

It’s important to understand that stock prices are driven by a variety of factors, but ultimately the price at any given moment is due to the supply and demand in the market. Stock price overviews, like the one you just read, only give you a small snapshot of a company’s performance, value and momentum.

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