Sifting through countless of stocks in the Professional Services industry can be tedious, and sometimes two stocks are just too similar to judge which is the better investment. If you’re on the fence about investing in Paylocity Holding Corporation, DoubleVerify Holdings or Inc. because you’re not sure how they measure up, it’s important to compare them on a few factors before making your decision.

Read on to learn how Paylocity Holding Corporation, DoubleVerify Holdings and Inc. compare based on key financial metrics to determine which better meets your investment needs.

About Paylocity Holding Corporation, DoubleVerify Holdings and Inc.

Paylocity Holding Corporation provides cloud-based human capital management, finance, and IT software solutions in the United States. The company offers payroll solutions comprising payroll and tax services, global payroll, on-demand payment, garnishments, and elevate payroll; human resources (HR) solutions consisting of human resources, employee self-service, workflows and documents, HR compliance dashboard, and elevate HR and HR edge; time and labor solutions, including time and attendance, scheduling, and time collection; and talent solutions, such as recruiting, onboarding, learning, performance, compensation, and market pay. It also provides benefits solutions comprising benefit enrollment and updates, third-party administrative solutions, and retirement; employee experiences consisting of community, video, employee voice, recognition and rewards, data insights, and reporting; and Paylocity for finance solutions, such as headcount planning, expense management, accounts payable automation, corporate cards, and guided procurement. In addition, the company offers Paylocity for IT which includes access management and identity, and asset management; and implementation and training, client services, and tax and regulatory services. It serves for-profit and non-profit organizations across industries, including business services, financial services, healthcare, manufacturing, restaurants, retail, technology, and others. The company markets and sells its products through sales representatives. Paylocity Holding Corporation was founded in 1997 and is headquartered in Schaumburg, Illinois.

DoubleVerify Holdings, Inc. provides media effectiveness platforms in the United States. The company offers DV Authentic Ad, a metric of digital media quality, which evaluates the existence of fraud, brand suitability, viewability and geography for each digital ad; DV Authentic Attention that provides data to drive campaign performance; Custom Contextual solution, which allows advertisers to match ads to relevant content to maximize user engagement and drive campaign performance; and Scibids AI, an AI-powered digital campaign optimization solution. It also provides Rockerbox, enables advertisers to unify cross-channel conversion and spend data and apply multi-touch attribution, marketing mix modeling, and incrementality testing to measure and optimize the impact of advertising; DV Authentic AdVantage, an AI-powered performance optimization solution for advertisers to improve campaign outcomes across proprietary video platforms; DV Publisher Suite, a unified solution for digital publishers to manage revenue and increase inventory yield, identifying lost or unfilled sales, and aggregate data across inventory sources; and DV Pinnacle which provides detailed insights into customers’ media performance on both direct and programmatic media buying platforms and across all key digital media channels, formats, and devices. Its solutions are integrated across digital advertising ecosystem, including programmatic platforms, social media channels, and digital publishers. The company serves consumer packaged goods, financial services, telecommunications, technology, automotive, and healthcare industry verticals. The company was founded in 2008 and is headquartered in New York, New York.

Latest Professional Services and Paylocity Holding Corporation, DoubleVerify Holdings, Inc. Stock News

As of September 2, 2026, Paylocity Holding Corporation had a $8.2 billion market capitalization, compared to the Professional Services median of $1.1 million. Paylocity Holding Corporation’s stock is NA in 2026, NA in the previous five trading days and down 11.51% in the past year.

Currently, Paylocity Holding Corporation’s price-earnings ratio is 31.4. Paylocity Holding Corporation’s trailing 12-month revenue is $1.8 billion with a 15.2% net profit margin. Year-over-year quarterly sales growth most recently was 11.0%. Analysts expect adjusted earnings to reach $8.720 per share for the current fiscal year. Paylocity Holding Corporation does not currently pay a dividend.

Currently, DoubleVerify Holdings, Inc.’s price-earnings ratio is 37.8. DoubleVerify Holdings, Inc.’s trailing 12-month revenue is $768.8 million with a 7.7% net profit margin. Year-over-year quarterly sales growth most recently was 2.5%. Analysts expect adjusted earnings to reach $1.029 per share for the current fiscal year. DoubleVerify Holdings, Inc. does not currently pay a dividend.

How We Compare Paylocity Holding Corporation, DoubleVerify Holdings and Inc. Stock Grades

Stock evaluation requires access to huge amounts of data and the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movements. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors streamline and work through such data.

AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A‐F grades for each of five key investing factors: value, growth, momentum, earnings estimate revisions and quality. Here, we’ll take a closer look at Paylocity Holding Corporation, DoubleVerify Holdings and Inc.’s stock grades to see how they measure up against one another.

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Paylocity Holding Corporation, DoubleVerify Holdings and Inc. Stock Value Grades

Company	Ticker	Value
Paylocity Holding Corporation	PCTY	D
DoubleVerify Holdings, Inc.	DV	C

Successful stock investing involves buying low and selling high, so stock valuation is an important consideration for stock selection.

Buying stocks that are going to go up typically means buying stocks that are undervalued in the first place, although momentum investors may argue that point.

AAII’s A+ Investor Value Grade derives from a stock’s value score. The Value Score is the percentile rank of the average of the percentile ranks of the price-to-sales ratio, price-earnings ratio, enterprise-value-to-EBITDA (EV/EBITDA) ratio, shareholder yield, price-to-book-value ratio and price-to-free-cash-flow ratio. The score is variable, meaning it can consider all six ratios or, should any of the six ratios not be valid, the remaining ratios that are valid. To be assigned a Value Score, stocks must have a valid (non-null) ratio and corresponding ranking for at least two of the six valuation ratios.

Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are a good value and so on.

Paylocity Holding Corporation has a Value Score of 26, which is Expensive. DoubleVerify Holdings, Inc. has a Value Score of 49, which is Average.

The Value Stock Winner: No Clear Winner

Neither Paylocity Holding Corporation, DoubleVerify Holdings or Inc. has a high enough value grade to be considered a “winner.” Investors who are considering these companies should do additional due diligence and research to see if either could be a good addition to their portfolio. It’s important to look at a wide range of financial metrics in order to determine if Paylocity Holding Corporation, DoubleVerify Holdings or Inc. is the better investment when it comes to value.

Paylocity Holding Corporation, DoubleVerify Holdings and Inc. Growth Grades

Company	Ticker	Growth
Paylocity Holding Corporation	PCTY	B
DoubleVerify Holdings, Inc.	DV	B

The foundation of growth investing is seeking out stocks of companies exhibiting strong, consistent and prolonged growth that is expected to continue into the future.

In order to compute the growth score and assign it a letter grade, the percentile ranks for each of three components‐consistency of annual sales growth, five-year sales growth rankings adjusted for extreme levels, and consistency of positive annual cash from operations‐must be determined. These three rank figures are added together, and the sum is ranked against the entire stock universe to arrive at a company’s Growth Score to create an equal distribution of grades.

The companies in the bottom 20% of the stock universe receive Growth Grades of F, considered to be very weak, while those in the top 20% receive A grades, which are considered very strong.

Paylocity Holding Corporation has a Growth Score of 69, which is Strong. DoubleVerify Holdings, Inc. has a Growth Score of 69, which is Strong.

The Growth Grade Winner: It’s a Tie!

Looking at the Growth Grade breakdown above, both Paylocity Holding Corporation, DoubleVerify Holdings and Inc. have a grade of B. For investors who focus solely on a company’s upward growth, further research should be conducted into both companies’ other financial metrics before deciding whether to invest.

Paylocity Holding Corporation, DoubleVerify Holdings and Inc.’s Estimate Revisions Grades

Company	Ticker	Earnings Estimate
Paylocity Holding Corporation	PCTY	C
DoubleVerify Holdings, Inc.	DV	F

Earnings estimate revisions scores consider the magnitude of a company’s earnings surprise in its last two reported fiscal quarters. Often, positive surprises beget further positive surprises‐or at least continued sales growth (the exact opposite is generally true, too).

Estimate revisions offer an indication of what analysts are thinking about the short-term prospects of a firm. Estimate revisions are based on the statistical significance of a firm’s last two quarterly earnings surprises and the percentage change in its consensus estimate for the current fiscal year over the past month and past three months.

Paylocity Holding Corporation has a Earnings Estimate Score of 59, which is Neutral. DoubleVerify Holdings, Inc. has a Earnings Estimate Score of 19, which is Very Negative.

The Earnings Estimate Revisions Stock Winner: No Clear Winner

Neither Paylocity Holding Corporation, DoubleVerify Holdings or Inc. has an Earnings Estimate Revisions Grade that could be considered a “winner.” Investors considering these companies should do additional due diligence and research to see if either could be a good addition to their portfolios. It’s important to look at a wide range of financial metrics in order to determine if Paylocity Holding Corporation, DoubleVerify Holdings or Inc. is the better investment when it comes to estimate revisions.

Other Paylocity Holding Corporation, DoubleVerify Holdings and Inc. Grades

In addition to Value, Growth and Estimate Revisions, A+ Investor also provides grades for Momentum and Quality.

Momentum grades help uncover stocks experiencing anomalously high rates of return; research finds that stocks with high relative levels of momentum tend to outperform, whereas those with low levels of momentum tend to continue underperforming.

AAII’s A+ Investor Quality Grade comes from the ranking of key metrics. Specifically, the quality grade is the percentile rank of the composite of return on assets (ROA), return on invested capital (ROIC), gross profit relative to assets, buyback yield, change in total liabilities to assets, accruals, Z double prime bankruptcy risk (Z) score and F-Score.

These 2 key factors, when combined with the above, provide a holistic view into a particular stock. Further, by joining A+ Investor you can see whether Paylocity Holding Corporation, DoubleVerify Holdings and Inc. pass any of our 60+ stock screens that have outperformed the market since their creation.

So, Which Is the Better Investment, Paylocity Holding Corporation, DoubleVerify Holdings or Inc. Stock?

Overall, Paylocity Holding Corporation stock has a Value Score of 26, Growth Score of 69 and Estimate Revisions Score of 59.

DoubleVerify Holdings, Inc. stock has a Value Score of 49, Growth Score of 69 and Estimate Revisions Score of 19.

Comparing Paylocity Holding Corporation, DoubleVerify Holdings and Inc.’s grades, scores and metrics can act as a solid basis to determine whether they may be a good investment or not. You’ll also want to look at your portfolio’s asset allocation as well as your risk tolerance and financial goals to see if either of these stocks would make a good fit for you. AAII can help you figure out which investments align with your individual needs and preferences.

Investors are encouraged to do their own due diligence and research. In this way, individuals can effectively become managers of their own assets‐without having to rely on others for financial independence. You can count on AAII for timeless articles on financial planning and stock-picking, unbiased research and actionable analysis.

A+ Investor adds to our qualitative teaching with a powerful data suite to help you whittle down investment choices to find stocks, exchange-traded funds (ETFs) or mutual funds that meet your needs.

AAII Disclaimer

We make no representations or warranties that any investor will, or is likely to, achieve profits similar to those shown, because past, hypothetical or simulated performance is not necessarily indicative of future results. Before making an investment decision, you should consider your circumstances and whether the information on our content is applicable to your situation. This information was prepared in good faith, and we accept no liability for any errors or omissions. The full disclaimer can be read here.