Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate Movado Group, Inc. before investing.

In this article, we go over a few key elements for understanding Movado Group, Inc.’s stock price such as:

• Movado Group, Inc.’s current stock price and volume
• Why Movado Group, Inc.’s stock price changed recently
• Upgrades and downgrades for MOV from analysts
• MOV’s stock price momentum as measured by its relative strength

About Movado Group, Inc. (MOV)

Before we jump into Movado Group, Inc.’s stock price, history, target price and what caused it to recently dip, let’s take a look at some background.

Movado Group, Inc. designs, sources, markets, and distributes watches worldwide. It operates in two segments, Watch and Accessory Brands, and Company Stores. The company offers its watches under the Movado, Concord, Ebel, Olivia Burton, and MVMT brands, as well as licensed brands comprising Coach, Tommy Hilfiger, HUGO BOSS, Lacoste, Calvin Klein, and KATE SPADE NEW YORK. It also designs, sources, markets, and distributes jewelry and other accessories; and provides after-sales and shipping services. The company’s customers include jewelry store chains, department stores, independent regional jewelers, network of independent distributors, online marketplaces, licensors’ retail stores, and third-party e-commerce retailers. It sells directly to consumers through its e-commerce platforms. The company was formerly known as North American Watch Corporation and changed its name to Movado Group, Inc. in 1996. Movado Group, Inc. was founded in 1881 and is headquartered in Paramus, New Jersey.

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Movado Group, Inc.’s Stock Price as of Market Close

As of July 31, 2026, 4:00 PM, CST, Movado Group, Inc.’s stock price was $38.180.

Movado Group, Inc. is down 0.08% from its previous closing price of $38.210.

During the last market session, Movado Group, Inc.’s stock traded between $37.573 and $38.650. Currently, there are approximately 22.19 million shares outstanding for Movado Group, Inc..

Movado Group, Inc.’s price-earnings (P/E) ratio is currently at 27.1, which is high compared to the Textiles, Apparel & Luxury Goods industry median of 20.6. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.

Movado Group, Inc. Stock Price History

Movado Group, Inc.’s (MOV) price is currently down 2.87% so far this month.

During the month of July, Movado Group, Inc.’s stock price has reached a high of $39.830 and a low of $35.080.

Over the last year, Movado Group, Inc. has hit prices as high as $39.850 and as low as $14.780. Year to date, Movado Group, Inc.’s stock is up 85.16%.

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What Caused Movado Group, Inc. Stock’s Price to Dip?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. As of July 31, 2026, there were 2 analysts who downgraded Movado Group, Inc.’s stock and 0 analysts who upgraded over the last month.

Additionally, you'll want to evaluate Movado Group, Inc.’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on Movado Group, Inc.’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.

Movado Group, Inc.’s current valuation based on AAII’s Value Grade is a C, which means it is considered to be Average.

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Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about Movado Group, Inc. (MOV) by visiting AAII Stock Evaluator.

Relative Price Strength of Movado Group, Inc.

Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.

As of July 31, 2026, Movado Group, Inc. has a weighted four-quarter relative price strength of 23.33%, which translates to a Momentum Score of 94 and is considered to be Very Strong.

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Movado Group, Inc. Stock Price: Bottom Line

As of July 31, 2026, Movado Group, Inc.’s stock price is $38.180, which is down 0.08% from its previous closing price.

AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like Movado Group, Inc. stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.

Subscribing to AAII's A+ Investor provides access to comprehensive analytics and insights for confident investing.