Sifting through countless of stocks in the Banks industry can be tedious, and sometimes two stocks are just too similar to judge which is the better investment. If you’re on the fence about investing in United Bankshares, Inc. or KeyCorp because you’re not sure how they measure up, it’s important to compare them on a few factors before making your decision.
Read on to learn how United Bankshares, Inc. and KeyCorp compare based on key financial metrics to determine which better meets your investment needs.
About United Bankshares, Inc. and KeyCorp
United Bankshares, Inc., through its subsidiaries, provides commercial and retail banking products and services in the United States. The company accepts checking, savings, and time and money market accounts; individual retirement accounts; and demand deposits, statement and special savings, and NOW accounts. Its loan products include commercial loans and leases to small to mid-size industrial and commercial companies, as well as automobile dealers, service, retail and wholesale merchants; construction and real estate loans, such as commercial and residential mortgages, and loans secured by owner-occupied real estate; personal, automobiles, boats, recreational vehicles, credit card receivables, commercial, and floor plan loans; and home equity loans. In addition, the company provides credit cards; trust, safe deposit boxes, wire transfers, and other banking products and services; investment and security services; buying and selling federal fund services; automated teller machine services; and internet and automated telephone banking services. Further, it offers community banking services, such as asset management, real property title insurance, financial planning, mortgage banking, and brokerage services, as well as custody of assets, investment management, escrow services, and related fiduciary activities. The company was incorporated in 1982 and is headquartered in Charleston, West Virginia.
KeyCorp operates as the holding company for KeyBank National Association that provides various retail and commercial banking products and services in the United States. It operates in two segments, Consumer Bank and Commercial Bank. The company offers various deposits and investment products; personal finance and financial wellness, lending, student loan refinancing, mortgage and home equity, credit card, treasury, and business advisory; commercial leasing, investment management, consumer finance; and wealth management and investment services for institutional, non-profit, and high-net-worth clients. It also provides lending, cash management, equipment financing, and commercial mortgage loans; and capital market products and services, such as syndicated finance, debt and equity underwriting, fixed income and equity sales and trading, derivatives, foreign exchange, mergers and acquisition, other advisory services, and public finance to large corporate and institutional clients. In addition, the company offers personal and institutional trust custody services, personal financial and planning services, access to mutual funds, treasury services, and international banking services. Further, it provides community development financing, securities underwriting, brokerage, and investment banking services, as well as merchant services. The company was founded in 1849 and is headquartered in Cleveland, Ohio.
Latest Banks and United Bankshares, Inc., KeyCorp Stock News
As of September 9, 2026, United Bankshares, Inc. had a $6.4 billion market capitalization, compared to the Banks median of $755.7 million. United Bankshares, Inc.’s stock is up 23.3% in 2026, up 0.1% in the previous five trading days and up 22.74% in the past year.
Currently, United Bankshares, Inc.’s price-earnings ratio is 12.8. United Bankshares, Inc.’s trailing 12-month revenue is $1.3 billion with a 41.2% net profit margin. Year-over-year quarterly sales growth most recently was 6.3%. Analysts expect adjusted earnings to reach $3.683 per share for the current fiscal year. United Bankshares, Inc. currently has a 3.2% dividend yield.
As of September 9, 2026, KeyCorp had a $23.2 billion market cap, putting it in the 87th percentile of all stocks. KeyCorp’s stock is up 5.3% in 2026, down 0.3% in the previous five trading days and up 13.47% in the past year.
Currently, KeyCorp’s price-earnings ratio is 12.7. KeyCorp’s trailing 12-month revenue is $7.4 billion with a 27.5% net profit margin. Year-over-year quarterly sales growth most recently was 10.1%. Analysts expect adjusted earnings to reach $1.829 per share for the current fiscal year. KeyCorp currently has a 3.8% dividend yield.
How We Compare United Bankshares, Inc. and KeyCorp Stock Grades
Stock evaluation requires access to huge amounts of data and the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movements. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors streamline and work through such data.
AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A‐F grades for each of five key investing factors: value, growth, momentum, earnings estimate revisions and quality. Here, we’ll take a closer look at United Bankshares, Inc. and KeyCorp’s stock grades to see how they measure up against one another.
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United Bankshares, Inc. and KeyCorp Stock Value Grades
| Company | Ticker | Value |
| United Bankshares, Inc. | UBSI | B |
| KeyCorp | KEY | C |
Successful stock investing involves buying low and selling high, so stock valuation is an important consideration for stock selection.
Buying stocks that are going to go up typically means buying stocks that are undervalued in the first place, although momentum investors may argue that point.
AAII’s A+ Investor Value Grade derives from a stock’s value score. The Value Score is the percentile rank of the average of the percentile ranks of the price-to-sales ratio, price-earnings ratio, enterprise-value-to-EBITDA (EV/EBITDA) ratio, shareholder yield, price-to-book-value ratio and price-to-free-cash-flow ratio. The score is variable, meaning it can consider all six ratios or, should any of the six ratios not be valid, the remaining ratios that are valid. To be assigned a Value Score, stocks must have a valid (non-null) ratio and corresponding ranking for at least two of the six valuation ratios.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are a good value and so on.
United Bankshares, Inc. has a Value Score of 64, which is Value.
KeyCorp has a Value Score of 51, which is Average.
The Value Stock Winner: United Bankshares, Inc.
As you can clearly see from the Value Grade breakdown above, United Bankshares, Inc. is considered to have better value than KeyCorp. For investors who focus solely on a company’s valuation, United Bankshares, Inc. could be a good stock to add to their portfolio. However, it’s important for investors to analyze multiple factors based on a wide range of metrics before deciding whether to buy.
United Bankshares, Inc. and KeyCorp Growth Grades
| Company | Ticker | Growth |
| United Bankshares, Inc. | UBSI | C |
| KeyCorp | KEY | C |
The foundation of growth investing is seeking out stocks of companies exhibiting strong, consistent and prolonged growth that is expected to continue into the future.
In order to compute the growth score and assign it a letter grade, the percentile ranks for each of three components‐consistency of annual sales growth, five-year sales growth rankings adjusted for extreme levels, and consistency of positive annual cash from operations‐must be determined. These three rank figures are added together, and the sum is ranked against the entire stock universe to arrive at a company’s Growth Score to create an equal distribution of grades.
The companies in the bottom 20% of the stock universe receive Growth Grades of F, considered to be very weak, while those in the top 20% receive A grades, which are considered very strong.
United Bankshares, Inc. has a Growth Score of 43, which is Average.
KeyCorp has a Growth Score of 43, which is Average.
The Growth Stock Winner: No Clear Winner
Neither United Bankshares, Inc. or KeyCorp has a high enough Growth Grade to be considered a “winner.” Investors who are considering these companies should do additional due diligence and research to see if either could be a good addition to their portfolios. It’s important to look at a wide range of financial metrics in order to determine if United Bankshares, Inc. or KeyCorp is the better investment when it comes to sustainable growth.
United Bankshares, Inc. and KeyCorp’s Estimate Revisions Grades
| Company | Ticker | Earnings Estimate |
| United Bankshares, Inc. | UBSI | C |
| KeyCorp | KEY | C |
Earnings estimate revisions scores consider the magnitude of a company’s earnings surprise in its last two reported fiscal quarters. Often, positive surprises beget further positive surprises‐or at least continued sales growth (the exact opposite is generally true, too).
Estimate revisions offer an indication of what analysts are thinking about the short-term prospects of a firm. Estimate revisions are based on the statistical significance of a firm’s last two quarterly earnings surprises and the percentage change in its consensus estimate for the current fiscal year over the past month and past three months.
United Bankshares, Inc. has a Earnings Estimate Score of 58, which is Neutral.
KeyCorp has a Earnings Estimate Score of 56, which is Neutral.
The Earnings Estimate Revisions Stock Winner: No Clear Winner
Neither United Bankshares, Inc. or KeyCorp has an Earnings Estimate Revisions Grade that could be considered a “winner.” Investors considering these companies should do additional due diligence and research to see if either could be a good addition to their portfolios. It’s important to look at a wide range of financial metrics in order to determine if United Bankshares, Inc. or KeyCorp is the better investment when it comes to estimate revisions.
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Other United Bankshares, Inc. and KeyCorp Grades
In addition to Estimate Revisions, Value and Growth, A+ Investor also provides grades for Momentum and Quality.
Momentum grades help uncover stocks experiencing anomalously high rates of return; research finds that stocks with high relative levels of momentum tend to outperform, whereas those with low levels of momentum tend to continue underperforming.
AAII’s A+ Investor Quality Grade comes from the ranking of key metrics. Specifically, the quality grade is the percentile rank of the composite of return on assets (ROA), return on invested capital (ROIC), gross profit relative to assets, buyback yield, change in total liabilities to assets, accruals, Z double prime bankruptcy risk (Z) score and F-Score.
These 2 key factors, when combined with the above, provide a holistic view into a particular stock. Further, by joining A+ Investor you can see whether United Bankshares, Inc. and KeyCorp pass any of our 60+ stock screens that have outperformed the market since their creation.
So, Which Is the Better Investment, United Bankshares, Inc. or KeyCorp Stock?
Overall, United Bankshares, Inc. stock has a Value Score of 64, Growth Score of 43 and Estimate Revisions Score of 58.
KeyCorp stock has a Value Score of 51, Growth Score of 43 and Estimate Revisions Score of 56.
Comparing United Bankshares, Inc. and KeyCorp’s grades, scores and metrics can act as a solid basis to determine whether they may be a good investment or not. You’ll also want to look at your portfolio’s asset allocation as well as your risk tolerance and financial goals to see if either of these stocks would make a good fit for you. AAII can help you figure out which investments align with your individual needs and preferences.
Investors are encouraged to do their own due diligence and research. In this way, individuals can effectively become managers of their own assets‐without having to rely on others for financial independence. You can count on AAII for timeless articles on financial planning and stock-picking, unbiased research and actionable analysis.
A+ Investor adds to our qualitative teaching with a powerful data suite to help you whittle down investment choices to find stocks, exchange-traded funds (ETFs) or mutual funds that meet your needs.
AAII Disclaimer
We make no representations or warranties that any investor will, or is likely to, achieve profits similar to those shown, because past, hypothetical or simulated performance is not necessarily indicative of future results. Before making an investment decision, you should consider your circumstances and whether the information on our content is applicable to your situation. This information was prepared in good faith, and we accept no liability for any errors or omissions. The full disclaimer can be read here.
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