Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate NIKE, Inc. before investing.

In this article, we go over a few key elements for understanding NIKE, Inc.’s stock price such as:

• NIKE, Inc.’s current stock price and volume
• Why NIKE, Inc.’s stock price changed recently
• Upgrades and downgrades for NKE from analysts
• NKE’s stock price momentum as measured by its relative strength

About NIKE, Inc. (NKE)

Before we jump into NIKE, Inc.’s stock price, history, target price and what caused it to recently dip, let’s take a look at some background.

NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, accessories, and services for men, women, and kids in North America, Europe, the Middle East, Africa, Greater China, the Asia Pacific, and Latin America. The company offers its products under the NIKE, Jordan, Converse, Jumpman, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks. It also provides a line of performance equipment and accessories, including bags, socks, sport balls, eyewear, timepieces, digital devices, bats, gloves, protective equipment, and other equipment for sports activities; and sports apparel, as well as sells products to wholesale customers and directly to consumers through NIKE Direct operations; distributes and licenses casual sneakers, apparel, and accessories; and markets apparel with licensed college and professional team and league logos. In addition, the company offers consumer services and experiences, including sport focused events and activations; fitness and activity apps; sport, fitness, and wellness content; and digital services and features in retail stores. It sells its products to footwear stores; sporting goods stores; athletic specialty stores; department stores; skate, tennis, and golf shops; and other wholesale accounts through NIKE-owned retail stores, independent distributors, licensees, sales representatives, and digital platforms. The company was formerly known as Blue Ribbon Sports, Inc. and changed its name to NIKE, Inc. in May 1971. NIKE, Inc. was founded in 1964 and is headquartered in Beaverton, Oregon.

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NIKE, Inc.’s Stock Price as of Market Close

As of October 23, 2026, 4:00 PM, CST, NIKE, Inc.’s stock price was $37.300.

NIKE, Inc. is down 2.66% from its previous closing price of $38.320.

During the last market session, NIKE, Inc.’s stock traded between $37.300 and $38.270. Currently, there are approximately 1,483.60 million shares outstanding for NIKE, Inc..

NIKE, Inc.’s price-earnings (P/E) ratio is currently at 17.9, which is high compared to the Textiles, Apparel & Luxury Goods industry median of 16.3. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.

NIKE, Inc. Stock Price History

NIKE, Inc.’s (NKE) price is currently up 5.37% so far this month.

During the month of October, NIKE, Inc.’s stock price has reached a high of $38.440 and a low of $31.970.

Over the last year, NIKE, Inc. has hit prices as high as $70.440 and as low as $31.970. Year to date, NIKE, Inc.’s stock is down 41.45%.

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What Caused NIKE, Inc. Stock’s Price to Dip?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. As of October 23, 2026, there was 1 analyst who downgraded NIKE, Inc.’s stock and 0 analysts who upgraded over the last month.

Additionally, you'll want to evaluate NIKE, Inc.’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on NIKE, Inc.’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.

NIKE, Inc.’s current valuation based on AAII’s Value Grade is a C, which means it is considered to be Average.

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Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about NIKE, Inc. (NKE) by visiting AAII Stock Evaluator.

Relative Price Strength of NIKE, Inc.

Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.

As of October 23, 2026, NIKE, Inc. has a weighted four-quarter relative price strength of -16.20%, which translates to a Momentum Score of 20 and is considered to be Very Weak.

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NIKE, Inc. Stock Price: Bottom Line

As of October 23, 2026, NIKE, Inc.’s stock price is $37.300, which is down 2.66% from its previous closing price.

AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like NIKE, Inc. stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.

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