Which Is a Better Investment, Abercrombie & Fitch Co or Urban Outfitters, Inc. Stock?

By Eunice Kim
April 29, 2026
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Sifting through countless of stocks in the Specialty Retail industry can be tedious, and sometimes two stocks are just too similar to judge which is the better investment. If you’re on the fence about investing in Urban Outfitters, Inc. or Abercrombie & Fitch Co. because you’re not sure how they measure up, it’s important to compare them on a few factors before making your decision.

Read on to learn how Urban Outfitters, Inc. and Abercrombie & Fitch Co. compare based on key financial metrics to determine which better meets your investment needs.

About Urban Outfitters, Inc. and Abercrombie & Fitch Co.

Urban Outfitters, Inc. offers lifestyle products and services in the United States and internationally. The company operates through three segments: Retail, Wholesale, and Subscription. It operates Urban Outfitters stores, which offer women’s and men’s fashion apparel, activewear, intimates, footwear, accessories, home goods, electronics, and beauty products for young adults aged 18 to 28; and Anthropologie stores that provide women’s apparel, accessories, intimates, shoes, furniture, home décor, and beauty and wellness products, as well as gifts and decorative items for women aged 28 to 45. The company also operates Terrain stores that provide lifestyle home products, garden and outdoor living products, antiques, live plants, flowers, wellness products, and accessories. In addition, it operates Free People retail stores, which offer casual women’s apparel, intimates, activewear, shoes, accessories, home products, gifts, and beauty and wellness products for young women aged 25 to 30; and restaurants and event venues, as well as women’s apparel subscription rental service under the Nuuly brand. Further, the company designs, develops, and markets young women’s contemporary casual apparel, intimates, activewear, and shoes under the Free People and FP Movement brands; and apparel collections under the Urban Outfitters brand. It serves its customers directly through retail stores, websites, mobile applications, catalogs and customer contact centers, franchisee-owned stores, and department and specialty stores, as well as social media and third-party digital platforms. Urban Outfitters, Inc. was founded in 1970 and is based in Philadelphia, Pennsylvania.

Abercrombie & Fitch Co., through its subsidiaries, operates as an omnichannel retailer in the Americas, Europe, the Middle East, Africa, and the Asia-Pacific. It offers an assortment of apparel, personal care products, and accessories for men, women, and kids under the Abercrombie & Fitch, abercrombie kids, Your Personal Best, Hollister, and Gilly Hicks brands. The company sells products through its stores, various wholesale, franchise, and licensing arrangements, as well as e-commerce platforms. Abercrombie & Fitch Co. was founded in 1892 and is headquartered in New Albany, Ohio.

Latest Specialty Retail and Urban Outfitters, Inc., Abercrombie & Fitch Co. Stock News

As of April 28, 2026, Urban Outfitters, Inc. had a $6.0 billion market capitalization, compared to the Specialty Retail median of $830.3 million. Urban Outfitters, Inc.’s stock is down 8.6% in 2026, down 8.5% in the previous five trading days and up 35.75% in the past year.

Currently, Urban Outfitters, Inc.’s price-earnings ratio is 13.8. Urban Outfitters, Inc.’s trailing 12-month revenue is $6.2 billion with a 7.5% net profit margin. Year-over-year quarterly sales growth most recently was 10.1%. Analysts expect adjusted earnings to reach $5.923 per share for the current fiscal year. Urban Outfitters, Inc. does not currently pay a dividend.

As of April 28, 2026, Abercrombie & Fitch Co. had a $3.8 billion market cap, putting it in the 64th percentile of all stocks. Abercrombie & Fitch Co.’s stock is down 32.3% in 2026, down 7.9% in the previous five trading days and up 18.97% in the past year.

Currently, Abercrombie & Fitch Co.’s price-earnings ratio is 8.1. Abercrombie & Fitch Co.’s trailing 12-month revenue is $5.3 billion with a 9.6% net profit margin. Year-over-year quarterly sales growth most recently was 5.4%. Analysts expect adjusted earnings to reach $10.734 per share for the current fiscal year. Abercrombie & Fitch Co. does not currently pay a dividend.

How We Compare Urban Outfitters, Inc. and Abercrombie & Fitch Co. Stock Grades

Stock evaluation requires access to huge amounts of data and the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movements. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors streamline and work through such data.

AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A‐F grades for each of five key investing factors: value, growth, momentum, earnings estimate revisions and quality. Here, we’ll take a closer look at Urban Outfitters, Inc. and Abercrombie & Fitch Co.’s stock grades to see how they measure up against one another.

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Urban Outfitters, Inc. and Abercrombie & Fitch Co. Stock Value Grades

Company Ticker Value
Urban Outfitters, Inc. URBN B
Abercrombie & Fitch Co. ANF A

Successful stock investing involves buying low and selling high, so stock valuation is an important consideration for stock selection.

Buying stocks that are going to go up typically means buying stocks that are undervalued in the first place, although momentum investors may argue that point.

AAII’s A+ Investor Value Grade derives from a stock’s value score. The Value Score is the percentile rank of the average of the percentile ranks of the price-to-sales ratio, price-earnings ratio, enterprise-value-to-EBITDA (EV/EBITDA) ratio, shareholder yield, price-to-book-value ratio and price-to-free-cash-flow ratio. The score is variable, meaning it can consider all six ratios or, should any of the six ratios not be valid, the remaining ratios that are valid. To be assigned a Value Score, stocks must have a valid (non-null) ratio and corresponding ranking for at least two of the six valuation ratios.

Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are a good value and so on.

Urban Outfitters, Inc. has a Value Score of 71, which is Value. Abercrombie & Fitch Co. has a Value Score of 92, which is Deep Value.

The Value Stock Winner: Abercrombie & Fitch Co.

As you can clearly see from the Value Grade breakdown above, Abercrombie & Fitch Co. is considered to have better value than Urban Outfitters, Inc.. For investors who focus solely on a company’s valuation, Abercrombie & Fitch Co. could be a good stock to add to their portfolio. However, it’s important for investors to analyze multiple factors based on a wide range of metrics before deciding whether to buy.

Urban Outfitters, Inc. and Abercrombie & Fitch Co.’s Quality Grades

Company Ticker Quality
Urban Outfitters, Inc. URBN A
Abercrombie & Fitch Co. ANF A

Like the Value Grade, AAII’s A+ Investor Quality Grade comes from the percentile rank of key metrics. Specifically, the Quality Score is the percentile rank of the average of the percentile ranks of return on assets (ROA), return on invested capital (ROIC), gross profit relative to assets, buyback yield, change in total liabilities to assets, accruals, Z double prime bankruptcy risk (Z) score and the F-Score.

The score is variable, meaning it can consider all eight measures or, should any of the eight measures not be valid, the remaining measures that are valid. To be assigned a Quality Score, stocks must have a valid (non-null) measure and corresponding ranking for at least four of the eight quality measures.

The Quality Score is used to assess the underlying “quality” of a particular stock. A higher-quality stock possesses traits associated with upside potential and reduced downside risk. Backtesting of the Quality Grade shows that stocks with higher grades, on average, outperformed stocks with lower grades over the period of 1998 through 2019.

Stocks receive better grades (higher scores) for having higher scores for the quality subcomponents and worse grades (lower scores) for lower scores for the subcomponents.

Urban Outfitters, Inc. has a Quality Score of 93, which is Very Strong. Abercrombie & Fitch Co. has a Quality Score of 93, which is Very Strong.

The Quality Grade Winner: It’s a Tie!

Looking at the Quality Grade breakdown above, both Urban Outfitters, Inc. and Abercrombie & Fitch Co. have a grade of A. For investors who focus solely on a company’s overall quality, you will need to conduct further research into both companies to see if they are a good fit for your portfolio. As a good rule of thumb, you should always analyze multiple factors based on a wide range of metrics before choosing a company to invest in.

Urban Outfitters, Inc. and Abercrombie & Fitch Co.’s Estimate Revisions Grades

Company Ticker Earnings Estimate
Urban Outfitters, Inc. URBN B
Abercrombie & Fitch Co. ANF C

Earnings estimate revisions scores consider the magnitude of a company’s earnings surprise in its last two reported fiscal quarters. Often, positive surprises beget further positive surprises‐or at least continued sales growth (the exact opposite is generally true, too).

Estimate revisions offer an indication of what analysts are thinking about the short-term prospects of a firm. Estimate revisions are based on the statistical significance of a firm’s last two quarterly earnings surprises and the percentage change in its consensus estimate for the current fiscal year over the past month and past three months.

Urban Outfitters, Inc. has a Earnings Estimate Score of 77, which is Positive. Abercrombie & Fitch Co. has a Earnings Estimate Score of 60, which is Neutral.

The Earnings Estimate Revisions Grade Winner: Urban Outfitters, Inc.

As you can clearly see from the Earnings Estimate Revisions Grade breakdown above, Urban Outfitters, Inc. has a better Earnings Estimate Revisions Grade than Abercrombie & Fitch Co.. For those who are specifically looking for companies with better short-term prospects when compared to other companies in the same industry, Urban Outfitters, Inc. could be a good stock to invest in. However, it’s important to analyze multiple factors based on a wide range of metrics before deciding whether to buy.

Don’t Forget Your Free Special Report on How A+ Grades Can Help You Make Investment Decisions

Other Urban Outfitters, Inc. and Abercrombie & Fitch Co. Grades

In addition to Estimate Revisions, Quality and Value, A+ Investor also provides grades for Growth and Momentum.

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Momentum grades help uncover stocks experiencing anomalously high rates of return; research finds that stocks with high relative levels of momentum tend to outperform, whereas those with low levels of momentum tend to continue underperforming.

Growth investing builds on the idea that stocks of companies exhibiting strong, consistent and prolonged growth outperform those of slower-growth companies. AAII measures growth through consistency of annual sales growth, five-year sales growth rankings adjusted for extreme levels, and consistency of positive annual cash from operations.

These 2 key factors, when combined with the above, provide a holistic view into a particular stock. Further, by joining A+ Investor you can see whether Urban Outfitters, Inc. and Abercrombie & Fitch Co. pass any of our 60+ stock screens that have outperformed the market since their creation.

So, Which Is the Better Investment, Urban Outfitters, Inc. or Abercrombie & Fitch Co. Stock?

Overall, Urban Outfitters, Inc. stock has a Value Score of 71, Estimate Revisions Score of 77 and Quality Score of 93.

Abercrombie & Fitch Co. stock has a Value Score of 92, Estimate Revisions Score of 60 and Quality Score of 93.

Comparing Urban Outfitters, Inc. and Abercrombie & Fitch Co.’s grades, scores and metrics can act as a solid basis to determine whether they may be a good investment or not. You’ll also want to look at your portfolio’s asset allocation as well as your risk tolerance and financial goals to see if either of these stocks would make a good fit for you. AAII can help you figure out which investments align with your individual needs and preferences.

Investors are encouraged to do their own due diligence and research. In this way, individuals can effectively become managers of their own assets‐without having to rely on others for financial independence. You can count on AAII for timeless articles on financial planning and stock-picking, unbiased research and actionable analysis.

A+ Investor adds to our qualitative teaching with a powerful data suite to help you whittle down investment choices to find stocks, exchange-traded funds (ETFs) or mutual funds that meet your needs.

Learn More About A+ Investor

AAII Disclaimer

We make no representations or warranties that any investor will, or is likely to, achieve profits similar to those shown, because past, hypothetical or simulated performance is not necessarily indicative of future results. Before making an investment decision, you should consider your circumstances and whether the information on our content is applicable to your situation. This information was prepared in good faith, and we accept no liability for any errors or omissions. The full disclaimer can be read here.



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