Why MediaAlpha, Inc.’s (MAX) Stock Is Up 6.25%
As of Thursday, October 22, MediaAlpha, Inc.’s MAX share price has surged by 6.25%, which has investors questioning if this is right time to sell.Rosalio Madrigal
| SECTOR | INDUSTRY |
| Communication Services | Interactive Media & Services |
A+ Stock Grade Summary:
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Rosalio Madrigal
Michael Rose
Cynthia McLaughlin
Michael Rose
Michael Rose
| Share Statistics | MAX | Industry Median |
Percentile (All Stocks) |
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| Market Cap (Mil) | $629.4 | $634.3 | 41% |
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| Shares Out (Mil) | 62.1 | 45.5 | 53% |
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| Institutional Ownership | 87.0% | 59.7% | 55% |
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| Float (Mil) | 25.1 | 41.6 | 32% |
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| Beta | 1.14 | 1.02 | 67% |
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| Avg Daily Volume (000s) | 791 | 234 | 66% |
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| Price Change (52-week) |
5.2% | 52.6% | 58% |
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| Growth | MAX | Industry Median |
Percentile (All Stocks) |
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| Sales (5yr) | 13.7% | 10.9% | 70% |
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| Net Income (5yr) | 11.6% | 13.7% | 58% |
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| EPS (5yr) | 36.8% | 15.2% | 87 |
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| Dividends (5yr) | 0.0% | 0.0% | 0% |
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| Cash Flow (5yr) | (32.2%) | (16.7%) | 17% |
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| Estimates | Qtrly | Current Fiscal Year |
Next Fiscal Year |
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| # of Estimates | 3 | 3 | 3 | |
| Current EPS | $0.386 | $1.508 | $1.679 | |
| Month Ago EPS | $0.380 | $1.501 | $1.673 | |
| # Rev Up | 1 | 0 | 0 | |
| # Rev Down | 1 | 1 | 1 | |
| Three Months Ago EPS | $0.335 | $1.290 | $1.550 | |
| Year/Year Chg | (40.6%) | 286.7% | 368.5% | |
| Financials | MAX | Industry Median |
Percentile (All Stocks) |
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| Sales (TTM) (Mil) | $1,225 | $583 | 53% |
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| Net Income (TTM) (Mil) | $97 | $1 | 60% |
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| EPS (TTM) | $1.746 | $0.000 | 69% |
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| Operating Cash Flow (TTM) (Mil) | $57 | $54 | 47% |
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| Net Cash Flow (TTM) (Mil) | ($62) | ($1) | 18% |
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| Long-Term Debt (Q1) (Mil) | $170 | $39 | 49% |
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| Enterprise Value (Q1) (Mil) | $750 | $591 | 38% |
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| Valuation | MAX | Industry Median |
Percentile (All Stocks) |
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| P/B | 22.00 | 1.31 | 96% |
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| P/E | 8.3 | 15.9 | 11% |
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| Dividend Yield | 0.0% | 0.0% | 0% |
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| PEG (5yr hist) | 0.2 | 0.6 | 10% |
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| Ratios | MAX | Industry Median |
Percentile (All Stocks) |
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| Gross Margin | 14.7% | 63.5% | 14% |
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| Net Margin | 7.9% | 2.9% | 57% |
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| ROA | 31.9% | 0.7% | 98% |
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| ROE | 789.2% | 1.2% | 100% |
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| Liabilities to Assets | 101.4% | 42.9% | 94% |
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| F-Score | 6 | 5 | na |
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Passing Stock Screens
As of 10/26/2026, from a list of 60 stock screening strategies,
| Performance Since Inception: | 8.3% |
| +/- S&P 500: | +0.8 |
Price and market data provided by QuoteMedia and delayed a minimum of 15 minutes unless otherwise indicated. Fundamental data provided by AAII's Stock Investor Pro and S&P Global Market Intelligence and are updated through the previous trading day.
Ⓒ 2026 American Association of Individual Investors