Based on key financial metrics such as the price-to-sales ratio, shareholder yield and the price-earnings ratio, the following 6 stocks made the list for top value stocks in the Online Services industry. Those looking for value stocks to add to their portfolio may want to use this list as a starting point for further investment research.
Why Focus on Undervalued Online Services Stocks?
Value investors seek to buy stocks at a discount to their intrinsic value. Long-term returns show that such strategies are advantageous. Value stocks, as a group, tend to outperform growth stocks over extended periods of time. Typically, value investors perform financial analysis of numerous metrics, don’t follow the herd and are long-term investors.
AAII’s A+ Investor Value Grade is derived from a stock’s Value Score. The Value Score is the percentile rank of the average of the percentile ranks of the price-to-sales ratio, price-earnings ratio, enterprise-value-to-EBITDA (EV/EBITDA) ratio, shareholder yield, price-to-book-value ratio and price-to-free-cash-flow ratio. The score is variable, meaning it can consider all six ratios or, should any of the six ratios not be valid, the remaining ratios that are valid. To be assigned a Value Score, stocks must have a valid (non-null) ratio and corresponding ranking for at least two of the six valuation ratios.
What Goes Into AAII’s Value Grade?
Stock evaluation requires access to huge amounts of data as well as the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movement. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors with that task.
AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A–F grades for more than just value. It is possible for a stock to appear cheap based on one valuation metric but appear expensive on another. It is also possible for one valuation ratio to be associated with outperforming stocks during certain periods of time but not others. Some stocks may even have null values for certain metrics like the price-earnings ratio or the price-to-book ratio but not others. An example of this would be a company with losses instead of profits or a negative book value because of heavy borrowing. Negative earnings or book value result in non-meaningful ratios that are left blank or null.
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6 Undervalued Online Services Stocks
Of course, there are countless value stocks that are worth mentioning, but this is a concise list of the top 6 undervalued stocks in the Online Services industry for Tuesday, April 23, 2024. Let’s take a closer look at their individual scores to see how they measure up against each other and the Online Services industry median.
| Company | Ticker | Price/Sales | Price/Earnings | EV/EBITDA | Shareholder Yield | Price/Book Value | Price/Free Cash Flow | Value Grade |
| Beachbody Company Inc | BODI | 0.10 | na | na | (2.3%) | 0.67 | na | A |
| Cars.com Inc | CARS | 1.60 | 9.6 | 10.9 | 0.0% | 2.24 | 8.3 | B |
| MYT Netherlands Parent BV-ADR | MYTE | 0.41 | na | na | (0.2%) | 0.74 | na | A |
| Stitch Fix Inc | SFIX | 0.17 | na | na | (4.5%) | 1.18 | 11.5 | B |
| Skillz Inc | SKLZ | 0.86 | na | 0.9 | (3.0%) | 0.57 | na | A |
| Zhihu Inc - ADR | ZH | 0.61 | na | na | 4.5% | 0.55 | na | A |
The Value Grade is assigned based on how each stock’s composite valuation compares to all other stocks.
The process for assigning grades starts with each variable for a given stock. The percentile rankings for all valid ratios that a stock has are calculated. So, for instance, a stock could have a price-to-book ranking in the 43rd percentile, a price-earnings ranking in the 67th percentile, a price-to-sales ranking in the 23rd percentile, etc. Then, those rankings are averaged for each stock. (A minimum of two valid variables are required, though all six will be used if available.)
Once the average of the individual variables is calculated, that average is ranked against all stocks. Put another way, each stock’s composite valuation is compared to all other stocks. These ranks are then sorted into quintiles from the cheapest 20% (a grade of A) to the most expensive 20% (a grade of F).
As always, we recommend that you conduct proper due diligence and research before investing in any security. We also suggest that investors utilize numerous grades, not just value, when it comes to deciding whether a company is a good fit for their allocation needs.
Beachbody Company Inc’s Value Grade
Value Grade:
| Metric | Score | BODI | Industry Median |
| Price/Sales | 4 | 0.10 | 1.39 |
| Price/Earnings | na | na | 28.0 |
| EV/EBITDA | na | na | 13.4 |
| Shareholder Yield | 67 | (2.3%) | (2.0%) |
| Price/Book Value | 17 | 0.67 | 1.98 |
| Price/Free Cash Flow | na | na | 24.0 |
The Beachbody Company, Inc. is a subscription health and wellness company. The Company's products include digital subscriptions, nutritional products and connected fitness products. Its digital subscriptions include BOD and a live interactive premium subscription, BODi. The Company's digital platforms provide a one-stop-shop for all types of fitness and nutrition content, with brands such as P90X, Insanity, 21 Day Fix, 80 Day Obsession, LIIFT4, Unstress Meditations, Portion Fix, 4 Weeks of Focus, Sure Thing, and others. The Company's nutrition-first programs, Portion Fix and 2B Mindset, teach healthy eating habits and promote healthy, sustainable weight loss. Its offerings deliver both fitness and nutritional content, and personal development mindset content. Its nutritional products include Shakeology, Beachbody Performance supplements, BEACHBARs and Bevvy supplements and others. Its digital subscription offerings are complemented by its connected fitness products acquired from Myx.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Beachbody Company Inc has a Value Score of 84, which is considered to be undervalued.
When you look at Beachbody Company Inc’s price-to-sales ratio at 0.10 compared to the industry median at 1.39, this company has a lower price relative to revenue compared to its peers. This could make Beachbody Company Inc’s stock more attractive for value investors.
Shareholder yield is the sum of a stock’s dividend yield (paid over previous 12 months minus special dividends) and the percentage of net share buybacks over the previous 12 months. Beachbody Company Inc’s shareholder yield is lower than its industry median ratio of (1.99%). Value investors may look for an attractive shareholder yield because it can be a powerful tool for identifying if the company has a good management team.
As one of the most common value metrics, the price-to-book ratio evaluates a company’s current market price relative to its book value. Beachbody Company Inc’s price-to-book ratio is lower than its industry median ratio of 1.98. This could make Beachbody Company Inc more attractive to investors looking for a new addition to their portfolio.
Cars.com Inc’s Value Grade
Value Grade:
| Metric | Score | CARS | Industry Median |
| Price/Sales | 49 | 1.60 | 1.39 |
| Price/Earnings | 23 | 9.6 | 28.0 |
| EV/EBITDA | 52 | 10.9 | 13.4 |
| Shareholder Yield | 44 | 0.0% | (2.0%) |
| Price/Book Value | 61 | 2.24 | 1.98 |
| Price/Free Cash Flow | 23 | 8.3 | 24.0 |
Cars.com Inc., doing business as Cars Commerce Inc., is an audience-driven technology company. It is engaged in car buying and selling with products, solutions and artificial intelligence (AI)-driven technologies that span pretail, retail and post-sale activities. The Cars Commerce platform is organized around four brands: the flagship automotive marketplace and dealer reputation site Cars.com, digital retail technology and marketing services from Dealer Inspire, essential trade-in and appraisal technology from AccuTrade, and media solutions from the Cars Commerce Media Network. It enables shoppers with the data, resources and digital tools needed to make informed buying decisions and connect with automotive retailers. Cars.com enables dealerships and original equipment manufacturers with solutions and data-driven intelligence. Its products and solutions have attracted approximately 19,500 franchise and independent dealer customers across the United States and Canada to its platform.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Cars.com Inc has a Value Score of 62, which is considered to be undervalued.
Cars.com Inc’s price-earnings ratio is 9.6 compared to the industry median at 28.0. This means that it has a lower price relative to its earnings compared to its peers. This makes Cars.com Inc more attractive for value investors.
Cars.com Inc’s price-to-book ratio is lower than its peers. This could make Cars.com Inc more attractive for value investors when compared to the industry median at 1.98.
You can read more about Cars.com Inc’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
MYT Netherlands Parent BV-ADR’s Value Grade
Value Grade:
| Metric | Score | MYTE | Industry Median |
| Price/Sales | 17 | 0.41 | 1.39 |
| Price/Earnings | na | na | 28.0 |
| EV/EBITDA | na | na | 13.4 |
| Shareholder Yield | 51 | (0.2%) | (2.0%) |
| Price/Book Value | 19 | 0.74 | 1.98 |
| Price/Free Cash Flow | na | na | 24.0 |
MYT Netherlands Parent B.V., is a Germany-based holding company. The Company, through its subsidiary Mytheresa Group GmbH, operates as an electronic commerce platform for the global luxury fashion consumer, in addition to its flagship retail store and men’s location in Munich. The Company’s segments include online operations and retail store. The Company operates its businesses at the connection of luxury fashion, technology and service.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
MYT Netherlands Parent BV-ADR has a Value Score of 85, which is considered to be undervalued.
MYT Netherlands Parent BV-ADR’s price-to-book ratio is higher than its peers. This could make MYT Netherlands Parent BV-ADR less attractive for value investors when compared to the industry median at 1.98.
You can read more about MYT Netherlands Parent BV-ADR’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Stitch Fix Inc’s Value Grade
Value Grade:
| Metric | Score | SFIX | Industry Median |
| Price/Sales | 7 | 0.17 | 1.39 |
| Price/Earnings | na | na | 28.0 |
| EV/EBITDA | na | na | 13.4 |
| Shareholder Yield | 72 | (4.5%) | (2.0%) |
| Price/Book Value | 37 | 1.18 | 1.98 |
| Price/Free Cash Flow | 34 | 11.5 | 24.0 |
Stitch Fix, Inc. delivers personalization to its clients. The Company operates in the United States and United Kingdom. The Company offers merchandise at multiple price points and styles from established brands, as well as its own private labels. The Company offers two types of Fix scheduling: Auto-ship, where a client can elect to auto-ship fixes every two to three weeks, monthly, bi-monthly, or quarterly; an on-demand option allows clients to schedule a one-time Fix at any time, either instead of or in addition to utilizing the auto-ship option. On-demand clients are prompted to schedule their next Fix each time they check out. The Company’s Fix is a Stitch Fix-branded box containing a personalized assortment of apparel, shoes, and accessories informed by its algorithms and sent by StitchFix stylists and delivered to the clients.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Stitch Fix Inc has a Value Score of 69, which is considered to be undervalued.
Stitch Fix Inc’s price-to-book ratio is higher than its peers. This could make Stitch Fix Inc less attractive for value investors when compared to the industry median at 1.98.
You can read more about Stitch Fix Inc’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Skillz Inc’s Value Grade
Value Grade:
| Metric | Score | SKLZ | Industry Median |
| Price/Sales | 31 | 0.86 | 1.39 |
| Price/Earnings | na | na | 28.0 |
| EV/EBITDA | 3 | 0.9 | 13.4 |
| Shareholder Yield | 69 | (3.0%) | (2.0%) |
| Price/Book Value | 13 | 0.57 | 1.98 |
| Price/Free Cash Flow | na | na | 24.0 |
Skillz Inc. (Skillz) is a mobile games platform. The Skillz platform helps developers create franchises. The Company hosts various casual eSports tournaments for various mobile players worldwide. Its technology platform aligns the interests of developers and gamers with respect to user monetization. It monetizes user engagement primarily through prizes. The Company offers a range of gaming experiences for users. It enables game genres that can be played asynchronously, synchronously or turn-based synchronously. Its end-to-end technology platform enables mobile game developers to improve gameplay experiences and drive improved engagement, retention and revenue from their content. It offers an integrated software development kit (SDK), which contains over 200 features, including various social features, such as in-game chat, friends, tournaments and leagues, which allow players to interact and build relationships in the player community.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Skillz Inc has a Value Score of 85, which is considered to be undervalued.
Skillz Inc’s price-to-book ratio is higher than its peers. This could make Skillz Inc less attractive for value investors when compared to the industry median at 1.98.
You can read more about Skillz Inc’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Zhihu Inc - ADR’s Value Grade
Value Grade:
| Metric | Score | ZH | Industry Median |
| Price/Sales | 23 | 0.61 | 1.39 |
| Price/Earnings | na | na | 28.0 |
| EV/EBITDA | na | na | 13.4 |
| Shareholder Yield | 20 | 4.5% | (2.0%) |
| Price/Book Value | 12 | 0.55 | 1.98 |
| Price/Free Cash Flow | na | na | 24.0 |
Zhihu Inc is a China-based holding company principally engaged in the operation of online question-and-answer (Q&A;) communities. The Company is principally engaged in the provision of advertising services, paid membership services, content monetization solutions and other services. The Company's online community provides a platform for users to find solutions, make decisions, find inspiration and have fun. The Company's online community is an online content community based on user-generated content (UGC). In addition, the Company's platform offers a range of contents such as daily life choices, esoteric knowledge content or unique experiences, and important life choices.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Zhihu Inc - ADR has a Value Score of 96, which is considered to be undervalued.
Zhihu Inc - ADR’s price-to-book ratio is higher than its peers. This could make Zhihu Inc - ADR less attractive for value investors when compared to the industry median at 1.98.
You can read more about Zhihu Inc - ADR’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Other Online Services Stock Grades
Value is just one of the five Stock Grades included in our A+ Investor service. AAII members can see the top-graded stocks—those with grades of A or B for value, growth, momentum, earnings estimate revisions and quality—on the A+ Stock Grades Screener.
Also, if you want full access to all of AAII’s premium services, you can subscribe to one convenient bundled plan called AAII Platinum where you can try out A+ Investor, AAII Dividend Investing, the Stock Superstars Report, Growth Investing and VMQ Stocks. With the other premium services, you can dive deep into additional metrics, portfolios, commentary and information about Online Services stocks as well as other industrys.
Choosing Which of the 6 Best Online Services Stocks Is Right for You
Choosing which value stocks to invest in will ultimately depend on your individual goals and allocation; however, comparing similar value stocks in the same industry can help you analyze which might be better investments for you in the long run. So, let’s take a look at the Value Grade for all of our stocks.
- Beachbody Company Inc stock has a Value Grade of A.
- Cars.com Inc stock has a Value Grade of B.
- MYT Netherlands Parent BV-ADR stock has a Value Grade of A.
- Stitch Fix Inc stock has a Value Grade of B.
- Skillz Inc stock has a Value Grade of A.
- Zhihu Inc - ADR stock has a Value Grade of A.
Now that you have a bit more background about each of the 6 undervalued stocks in the Online Services industry as well as their overall grades, it’s time for you to conduct additional research to see if these could fit your portfolio needs based on your goals and risk tolerance. AAII can help you figure out both and identify which investments align with what works best for you.
We do so through a program of education that teaches you to invest for yourself and become an effective manager of your own wealth—no more relying on others for your financial independence. You can rely on AAII for timeless articles on financial planning and stock-picking, unbiased research and actionable analysis that makes you a better investor.
A+ Investor adds to that qualitative teaching by giving you a powerful data suite that helps you whittle down investment decisions to find stocks, exchange-traded funds (ETFs) or mutual funds that meet your needs.
Additional Resources About Online Services Stocks
Want to learn more about Online Services stocks to see if they could be the right investment for you? Check out some additional resources and articles to help you on your financial journey.
- 6 Undervalued Online Services Stocks for Tuesday, April 23
- 6 Undervalued Online Services Stocks for Monday, April 22
- Why Bilibili Inc - ADR’s (BILI) Stock Is Up 7.61%
- Why GigaCloud Technology Inc’s (GCT) Stock Is Up 6.92%
AAII Disclaimer
We make no representations or warranties that any investor will, or is likely to, achieve profits similar to those shown, because past, hypothetical or simulated performance is not necessarily indicative of future results. Before making an investment decision, you should consider your circumstances and whether the information on our content is applicable to your situation. This information was prepared in good faith and we accept no liability for any errors or omissions. The full disclaimer can be read here.
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