Based on key financial metrics such as the price-to-sales ratio, shareholder yield and the price-earnings ratio, the following 6 stocks made the list for top value stocks in the Online Services industry. Those looking for value stocks to add to their portfolio may want to use this list as a starting point for further investment research.
Why Focus on Undervalued Online Services Stocks?
Value investors seek to buy stocks at a discount to their intrinsic value. Long-term returns show that such strategies are advantageous. Value stocks, as a group, tend to outperform growth stocks over extended periods of time. Typically, value investors perform financial analysis of numerous metrics, don’t follow the herd and are long-term investors.
AAII’s A+ Investor Value Grade is derived from a stock’s Value Score. The Value Score is the percentile rank of the average of the percentile ranks of the price-to-sales ratio, price-earnings ratio, enterprise-value-to-EBITDA (EV/EBITDA) ratio, shareholder yield, price-to-book-value ratio and price-to-free-cash-flow ratio. The score is variable, meaning it can consider all six ratios or, should any of the six ratios not be valid, the remaining ratios that are valid. To be assigned a Value Score, stocks must have a valid (non-null) ratio and corresponding ranking for at least two of the six valuation ratios.
What Goes Into AAII’s Value Grade?
Stock evaluation requires access to huge amounts of data as well as the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movement. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors with that task.
AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A–F grades for more than just value. It is possible for a stock to appear cheap based on one valuation metric but appear expensive on another. It is also possible for one valuation ratio to be associated with outperforming stocks during certain periods of time but not others. Some stocks may even have null values for certain metrics like the price-earnings ratio or the price-to-book ratio but not others. An example of this would be a company with losses instead of profits or a negative book value because of heavy borrowing. Negative earnings or book value result in non-meaningful ratios that are left blank or null.
Click the button below to learn more about A+ Investor and subscribe today.
6 Undervalued Online Services Stocks
Of course, there are countless value stocks that are worth mentioning, but this is a concise list of the top 6 undervalued stocks in the Online Services industry for Thursday, May 02, 2024. Let’s take a closer look at their individual scores to see how they measure up against each other and the Online Services industry median.
| Company | Ticker | Price/Sales | Price/Earnings | EV/EBITDA | Shareholder Yield | Price/Book Value | Price/Free Cash Flow | Value Grade |
| Antelope Enterprise Holdings Ltd | AEHL | 0.05 | na | na | (270.5%) | 0.20 | na | B |
| Buzzfeed Inc | BZFD | 0.22 | na | na | (3.3%) | 0.52 | na | A |
| FlexShopper Inc | FPAY | 0.14 | na | 7.4 | 25.2% | 2.61 | na | A |
| Trivago NV - ADR | TRVG | 0.34 | na | 1.4 | (1.9%) | 0.79 | 11.5 | A |
| Vacasa Inc | VCSA | 0.09 | na | 7.7 | (6.7%) | 0.73 | na | B |
| Vroom Inc | VRM | 0.02 | na | na | (1.6%) | 0.16 | na | A |
The Value Grade is assigned based on how each stock’s composite valuation compares to all other stocks.
The process for assigning grades starts with each variable for a given stock. The percentile rankings for all valid ratios that a stock has are calculated. So, for instance, a stock could have a price-to-book ranking in the 43rd percentile, a price-earnings ranking in the 67th percentile, a price-to-sales ranking in the 23rd percentile, etc. Then, those rankings are averaged for each stock. (A minimum of two valid variables are required, though all six will be used if available.)
Once the average of the individual variables is calculated, that average is ranked against all stocks. Put another way, each stock’s composite valuation is compared to all other stocks. These ranks are then sorted into quintiles from the cheapest 20% (a grade of A) to the most expensive 20% (a grade of F).
As always, we recommend that you conduct proper due diligence and research before investing in any security. We also suggest that investors utilize numerous grades, not just value, when it comes to deciding whether a company is a good fit for their allocation needs.
Antelope Enterprise Holdings Ltd’s Value Grade
Value Grade:
| Metric | Score | AEHL | Industry Median |
| Price/Sales | 2 | 0.05 | 1.32 |
| Price/Earnings | na | na | 25.4 |
| EV/EBITDA | na | na | 13.6 |
| Shareholder Yield | 98 | (270.5%) | (2.0%) |
| Price/Book Value | 3 | 0.20 | 2.03 |
| Price/Free Cash Flow | na | na | 21.9 |
Antelope Enterprise Holdings Ltd is an investment holding company mainly engaged in livestreaming Ecommerce business. The Company operates business through two segments. The Livestreaming Ecommerce Business segment is primarily engaged in providing one-stop solution for customers to enable them to utilize the growing sales channel of livestreaming ecommerce. The Business Management and Consulting Business segment is principally engaged in the provision of corporate management and consulting services, including computer consulting services and software development.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Antelope Enterprise Holdings Ltd has a Value Score of 75, which is considered to be undervalued.
When you look at Antelope Enterprise Holdings Ltd’s price-to-sales ratio at 0.05 compared to the industry median at 1.32, this company has a lower price relative to revenue compared to its peers. This could make Antelope Enterprise Holdings Ltd’s stock more attractive for value investors.
Shareholder yield is the sum of a stock’s dividend yield (paid over previous 12 months minus special dividends) and the percentage of net share buybacks over the previous 12 months. Antelope Enterprise Holdings Ltd’s shareholder yield is lower than its industry median ratio of (1.99%). Value investors may look for an attractive shareholder yield because it can be a powerful tool for identifying if the company has a good management team.
As one of the most common value metrics, the price-to-book ratio evaluates a company’s current market price relative to its book value. Antelope Enterprise Holdings Ltd’s price-to-book ratio is lower than its industry median ratio of 2.03. This could make Antelope Enterprise Holdings Ltd more attractive to investors looking for a new addition to their portfolio.
Buzzfeed Inc’s Value Grade
Value Grade:
| Metric | Score | BZFD | Industry Median |
| Price/Sales | 9 | 0.22 | 1.32 |
| Price/Earnings | na | na | 25.4 |
| EV/EBITDA | na | na | 13.6 |
| Shareholder Yield | 69 | (3.3%) | (2.0%) |
| Price/Book Value | 11 | 0.52 | 2.03 |
| Price/Free Cash Flow | na | na | 21.9 |
BuzzFeed, Inc. is a digital media company for the diverse, online, and socially connected generations across entertainment, news, food, pop culture and commerce. Its brands drive conversation and inspire what audiences watch, read and buy. Its brands include BuzzFeed, HuffPost, Tasty, and First We Feast (including Hot Ones). Its flagship BuzzFeed brand has become a go-to authority for curating entertainment, pop culture and the Internet. With articles, lists, quizzes, videos, and original series. HuffPost is a global media platform for news, politics, opinion, entertainment, features, and lifestyle content. Tasty is engaged in food community on the Internet, pioneering the overhead video format that is across food brands, and is a platform for food creators. It provides its advertising customers with a range of offerings, including display, programmatic and video advertising inventory to target users on its owned and operated sites, applications and third-party platforms.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Buzzfeed Inc has a Value Score of 83, which is considered to be undervalued.
Buzzfeed Inc’s price-to-book ratio is higher than its peers. This could make Buzzfeed Inc less attractive for value investors when compared to the industry median at 2.03.
You can read more about Buzzfeed Inc’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
FlexShopper Inc’s Value Grade
Value Grade:
| Metric | Score | FPAY | Industry Median |
| Price/Sales | 5 | 0.14 | 1.32 |
| Price/Earnings | na | na | 25.4 |
| EV/EBITDA | 30 | 7.4 | 13.6 |
| Shareholder Yield | 4 | 25.2% | (2.0%) |
| Price/Book Value | 66 | 2.61 | 2.03 |
| Price/Free Cash Flow | na | na | 21.9 |
FlexShopper, Inc. is a financial technology company that provides payment options to consumers. The Company provides a variety of funding options via lease-purchase solutions and loans. It has several channels, which generate payment options for customers. The Company enables consumers to use its e-commerce marketplace to shop for brand name electronics, home furnishings and other durable goods on a lease-to-own (LTO) basis. It provides an opportunity to obtain ownership of durable products, such as consumer electronics, home appliances, computers (including tablets and wearables), smartphones, tires, jewelry and furniture (including accessories), under affordable payment LTO purchase agreements with no long-term obligation. The Company's primary sales channels include business-to-consumer and business-to- business channels. It offers a range of brands, such as Samsung, Sony and TCL home electronics; Frigidaire, General Electric, Samsung and Whirlpool appliances, and others.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
FlexShopper Inc has a Value Score of 89, which is considered to be undervalued.
FlexShopper Inc’s price-to-book ratio is lower than its peers. This could make FlexShopper Inc more attractive for value investors when compared to the industry median at 2.03.
You can read more about FlexShopper Inc’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Trivago NV - ADR’s Value Grade
Value Grade:
| Metric | Score | TRVG | Industry Median |
| Price/Sales | 13 | 0.34 | 1.32 |
| Price/Earnings | na | na | 25.4 |
| EV/EBITDA | 4 | 1.4 | 13.6 |
| Shareholder Yield | 65 | (1.9%) | (2.0%) |
| Price/Book Value | 21 | 0.79 | 2.03 |
| Price/Free Cash Flow | 34 | 11.5 | 21.9 |
Trivago NV is a Germany-based company that operates an online hotel search platform. The Company and its subsidiaries offer online meta-search for hotel and accommodation through online travel agencies (OTAs), hotel chains and independent hotels. The company is focused on focused on reshaping the way travelers search for and compare hotels while enabling hotel advertisers to grow their businesses by providing access to a broad audience of travelers through the Company's websites and apps. The platform allows travelers to make informed decisions by personalizing their hotel search and providing access to a deep supply of hotel information and prices. The company operates in three operating segments namely the Americas, Developed Europe and the Rest of the World. The Company offer marketing tools to help promote their listings on platform and drive traffic to their websites. The tools and services, including the subscription-based trivago Business Studio Pro Apps Package.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Trivago NV - ADR has a Value Score of 87, which is considered to be undervalued.
Trivago NV - ADR’s price-to-book ratio is higher than its peers. This could make Trivago NV - ADR less attractive for value investors when compared to the industry median at 2.03.
You can read more about Trivago NV - ADR’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Vacasa Inc’s Value Grade
Value Grade:
| Metric | Score | VCSA | Industry Median |
| Price/Sales | 3 | 0.09 | 1.32 |
| Price/Earnings | na | na | 25.4 |
| EV/EBITDA | 33 | 7.7 | 13.6 |
| Shareholder Yield | 76 | (6.7%) | (2.0%) |
| Price/Book Value | 19 | 0.73 | 2.03 |
| Price/Free Cash Flow | na | na | 21.9 |
Vacasa, Inc. is engaged in providing a vacation rental management platform in North America. The Company's integrated technology and operations platform is designed to optimize vacation rental income and home care for homeowners, offer guests an experience, and provide distribution partners with a variety of home listings. The Company's Guest app, Vacasa.com, helps guests to search, discover and book properties. The Guests from around the world utilize the Company’s technology and services to search and book Vacasa-listed properties in the United States, Belize, Canada, Costa Rica, and Mexico. The Company provides home care solutions provided directly to homeowners such as home maintenance and improvement services, linen and towel supply programs, supplemental housekeeping services, and other related services. The Company also provides other offerings, such as real estate brokerage services and residential management services to community and homeowner associations.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Vacasa Inc has a Value Score of 78, which is considered to be undervalued.
Vacasa Inc’s price-to-book ratio is higher than its peers. This could make Vacasa Inc less attractive for value investors when compared to the industry median at 2.03.
You can read more about Vacasa Inc’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Vroom Inc’s Value Grade
Value Grade:
| Metric | Score | VRM | Industry Median |
| Price/Sales | 0 | 0.02 | 1.32 |
| Price/Earnings | na | na | 25.4 |
| EV/EBITDA | na | na | 13.6 |
| Shareholder Yield | 63 | (1.6%) | (2.0%) |
| Price/Book Value | 2 | 0.16 | 2.03 |
| Price/Free Cash Flow | na | na | 21.9 |
Vroom, Inc. owns and operates United Auto Credit Corporation (UACC), an automotive finance company that offers vehicle financing to its customers through third party dealers under the UACC brand. The Company also operates CarStory, an artificial intelligence (AI)-powered analytics and digital services for automotive retail.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Vroom Inc has a Value Score of 94, which is considered to be undervalued.
Vroom Inc’s price-to-book ratio is higher than its peers. This could make Vroom Inc less attractive for value investors when compared to the industry median at 2.03.
You can read more about Vroom Inc’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Other Online Services Stock Grades
Value is just one of the five Stock Grades included in our A+ Investor service. AAII members can see the top-graded stocks—those with grades of A or B for value, growth, momentum, earnings estimate revisions and quality—on the A+ Stock Grades Screener.
Also, if you want full access to all of AAII’s premium services, you can subscribe to one convenient bundled plan called AAII Platinum where you can try out A+ Investor, AAII Dividend Investing, the Stock Superstars Report, Growth Investing and VMQ Stocks. With the other premium services, you can dive deep into additional metrics, portfolios, commentary and information about Online Services stocks as well as other industrys.
Choosing Which of the 6 Best Online Services Stocks Is Right for You
Choosing which value stocks to invest in will ultimately depend on your individual goals and allocation; however, comparing similar value stocks in the same industry can help you analyze which might be better investments for you in the long run. So, let’s take a look at the Value Grade for all of our stocks.
- Antelope Enterprise Holdings Ltd stock has a Value Grade of B.
- Buzzfeed Inc stock has a Value Grade of A.
- FlexShopper Inc stock has a Value Grade of A.
- Trivago NV - ADR stock has a Value Grade of A.
- Vacasa Inc stock has a Value Grade of B.
- Vroom Inc stock has a Value Grade of A.
Now that you have a bit more background about each of the 6 undervalued stocks in the Online Services industry as well as their overall grades, it’s time for you to conduct additional research to see if these could fit your portfolio needs based on your goals and risk tolerance. AAII can help you figure out both and identify which investments align with what works best for you.
We do so through a program of education that teaches you to invest for yourself and become an effective manager of your own wealth—no more relying on others for your financial independence. You can rely on AAII for timeless articles on financial planning and stock-picking, unbiased research and actionable analysis that makes you a better investor.
A+ Investor adds to that qualitative teaching by giving you a powerful data suite that helps you whittle down investment decisions to find stocks, exchange-traded funds (ETFs) or mutual funds that meet your needs.
Additional Resources About Online Services Stocks
Want to learn more about Online Services stocks to see if they could be the right investment for you? Check out some additional resources and articles to help you on your financial journey.
- 6 Undervalued Online Services Stocks for Thursday, May 02
- 4 Undervalued Online Services Stocks for Wednesday, May 01
- Getting to the Bottom Line: How to Read the Income Statement
- Letters
AAII Disclaimer
We make no representations or warranties that any investor will, or is likely to, achieve profits similar to those shown, because past, hypothetical or simulated performance is not necessarily indicative of future results. Before making an investment decision, you should consider your circumstances and whether the information on our content is applicable to your situation. This information was prepared in good faith and we accept no liability for any errors or omissions. The full disclaimer can be read here.
Included With AAII Platinum
at only 23.3%
Since Inception. Data as of 12/31/2024.
769.3% Stock Superstars Portfolio Total Return Since Inception
U.S. Index ETF (IYY)
SSR Group 3 O'Shaughnessy portfolio has a 411.2% gain since inception performance compared to IYY at only 119.1%% Performance as of 11/29/24.
FREE REPORT
BECOME A MEMBER FOR ONLY $2
Get access to powerful investment discovery tools and a wealth of investment education to help you achieve your financial goals.