Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate Criteo SA (ADR) before investing.

In this article, we go over a few key elements for understanding Criteo SA (ADR)’s stock price such as:

• Criteo SA (ADR)’s current stock price and volume
• Why Criteo SA (ADR)’s stock price changed recently
• Upgrades and downgrades for CRTO from analysts
• CRTO’s stock price momentum as measured by its relative strength

About Criteo SA (ADR) (CRTO)

Before we jump into Criteo SA (ADR)’s stock price, history, target price and what caused it to recently rise, let’s take a look at some background.

Criteo SA is a France-based company specializing in digital performance marketing. Its solution consists of the Criteo Engine, the Company's data assets, access to inventory, and its advertiser and publisher platforms. The Criteo Engine consists of various machine learning algorithms, such as prediction, recommendation, bidding and creative algorithms and the global hardware and software infrastructure. The Criteo Engine delivers advertisements through multiple marketing channels and formats, including display advertising banners, native advertising banners and marketing messages delivered to opt-in e-mail addresses. Advertisements are delivered on all devices and screens, including Web browsers on desktops and laptops, mobile Web browsers on smart phones and tablets, as well as mobile applications. It operates in approximately 90 countries through a network of over 30 international offices located in Europe, the Americas and the Asia-Pacific region.

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Criteo SA (ADR)’s Stock Price as of Market Close

As of July 22, 2024, 4:00 PM, CST, Criteo SA (ADR)’s stock price was $44.76.

Criteo SA (ADR) is up 10.38% from its previous closing price of $40.55.

During the last market session, Criteo SA (ADR)’s stock traded between $39.85 and $40.59. Currently, there are 55.15 million shares of Criteo SA (ADR) stock available for purchase.

Criteo SA (ADR)’s price-earnings (P/E) ratio is currently at 39.4, which is high compared to the Advertising & Marketing industry median of 20.5. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.

Criteo SA (ADR) Stock Price History

Criteo SA (ADR)’s (CRTO) price is currently up 18.66% so far this month.

During the month of July, Criteo SA (ADR)’s stock price has reached a high of $45.00 and a low of $37.58.

Over the last year, Criteo SA (ADR) has hit prices as high as $40.62 and as low as $22.10. Year to date, Criteo SA (ADR)’s stock is up 71.76%.

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What Caused Criteo SA (ADR) Stock’s Price to Rise?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

One of the most common factors that can drastically impact a stock’s price is analyst upgrades and downgrades. When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. However, as of July 19, 2024,, no analysts have changed their rating of Criteo SA (ADR)’s stock over the last month.

Additionally, you'll want to evaluate Criteo SA (ADR)’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on Criteo SA (ADR)’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.

Criteo SA (ADR)’s current valuation based on AAII’s Value Grade is a C, which means it is considered to be Average.

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Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about Criteo SA (ADR) (CRTO) by visiting AAII Stock Evaluator.

Relative Price Strength of Criteo SA (ADR)

Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.

As of July 19, 2024, Criteo SA (ADR) has a weighted four-quarter relative price strength of 2.96%, which translates to a Momentum Score of 76 and is considered to be Strong.

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Criteo SA (ADR) Stock Price: Bottom Line

As of July 22, 2024, Criteo SA (ADR)’s stock price is $44.76, which is up 10.38% from its previous closing price.

AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like Criteo SA (ADR) stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.

Subscribing to AAII's A+ Investor provides access to comprehensive analytics and insights for confident investing.