4 Undervalued Diversified Consumer Services Stocks for Wednesday, October 09

By Aneeqa Nadeem
October 09, 2024
Diamond graphic indicating best value stocks in their industry
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Based on key financial metrics such as the price-to-sales ratio, shareholder yield and the price-earnings ratio, the following 4 stocks made the list for top value stocks in the Diversified Consumer Services industry. Those looking for value stocks to add to their portfolio may want to use this list as a starting point for further investment research.

Why Focus on Undervalued Diversified Consumer Services Stocks?

Value investors seek to buy stocks at a discount to their intrinsic value. Long-term returns show that such strategies are advantageous. Value stocks, as a group, tend to outperform growth stocks over extended periods of time. Typically, value investors perform financial analysis of numerous metrics, don’t follow the herd and are long-term investors.

AAII’s A+ Investor Value Grade is derived from a stock’s Value Score. The Value Score is the percentile rank of the average of the percentile ranks of the price-to-sales ratio, price-earnings ratio, enterprise-value-to-EBITDA (EV/EBITDA) ratio, shareholder yield, price-to-book-value ratio and price-to-free-cash-flow ratio. The score is variable, meaning it can consider all six ratios or, should any of the six ratios not be valid, the remaining ratios that are valid. To be assigned a Value Score, stocks must have a valid (non-null) ratio and corresponding ranking for at least two of the six valuation ratios.

What Goes Into AAII’s Value Grade?

Stock evaluation requires access to huge amounts of data as well as the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movement. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors with that task.

AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A–F grades for more than just value. It is possible for a stock to appear cheap based on one valuation metric but appear expensive on another. It is also possible for one valuation ratio to be associated with outperforming stocks during certain periods of time but not others. Some stocks may even have null values for certain metrics like the price-earnings ratio or the price-to-book ratio but not others. An example of this would be a company with losses instead of profits or a negative book value because of heavy borrowing. Negative earnings or book value result in non-meaningful ratios that are left blank or null.

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4 Undervalued Diversified Consumer Services Stocks

Of course, there are countless value stocks that are worth mentioning, but this is a concise list of the top 4 undervalued stocks in the Diversified Consumer Services industry for Wednesday, October 09, 2024. Let’s take a closer look at their individual scores to see how they measure up against each other and the Diversified Consumer Services industry median.

Company Ticker Price/Sales Price/Earnings EV/EBITDA Shareholder Yield Price/Book Value Price/Free Cash Flow Value Grade
Chegg, Inc. CHGG 0.26 na 12.9 13.0% 0.17 2.1 A
Four Seasons Education (Cayman) Inc. FEDU 0.21 41.0 72.5 4.0% 0.05 na B
JIADE Limited JDZG na 10.8 na 0.0% 0.78 1.4 A
XWELL, Inc. XWEL 0.21 na na (0.3%) 0.33 na A

The Value Grade is assigned based on how each stock’s composite valuation compares to all other stocks.

The process for assigning grades starts with each variable for a given stock. The percentile rankings for all valid ratios that a stock has are calculated. So, for instance, a stock could have a price-to-book ranking in the 43rd percentile, a price-earnings ranking in the 67th percentile, a price-to-sales ranking in the 23rd percentile, etc. Then, those rankings are averaged for each stock. (A minimum of two valid variables are required, though all six will be used if available.)

Once the average of the individual variables is calculated, that average is ranked against all stocks. Put another way, each stock’s composite valuation is compared to all other stocks. These ranks are then sorted into quintiles from the cheapest 20% (a grade of A) to the most expensive 20% (a grade of F).

As always, we recommend that you conduct proper due diligence and research before investing in any security. We also suggest that investors utilize numerous grades, not just value, when it comes to deciding whether a company is a good fit for their allocation needs.

Chegg, Inc.’s Value Grade

Value Grade:

Metric Score CHGG Industry Median
Price/Sales 11 0.26 1.16
Price/Earnings na na 18.5
EV/EBITDA 53 12.9 11.4
Shareholder Yield 3 13.0% 0.0%
Price/Book Value 5 0.17 1.66
Price/Free Cash Flow 4 2.1 15.3

Chegg, Inc. operates a direct-to-student learning platform that helps learners build essential life and job skills to accelerate their path from learning programs in the United States and internationally. Its subscription services include Chegg Study, which offers personalized step-by-step learning support from AI, computational engines, and subject matter experts, as well as Tinger Gold and DashPash Student services; Chegg Writing that provides students with a suite of tools, such as plagiarism detection scans, grammar and writing fluency checking, expert personalized writing feedback, and premium citation generation; Chegg Math, a step-by-step math problem solver and calculator that helps students to solve problems; Chegg Study Pack, a bundle of various subscription product offerings, including Chegg Study, Chegg Writing, and Chegg Math services; and Busuu, an online language learning platform that offers comprehensive support through self-paced lessons, live classes with expert tutors, and a community of members to practice alongside. The company also provides a skills-based learning platform to learn technical skills comprising AI, coding, data analytics, and cybersecurity, as well as competencies consisting of emotional intelligence, mindset, emerging leadership, and decision making. In addition, it rents and sells print textbooks and eTextbooks; and offers advertising services. The company serves students and companies through direct marketing channels and social media. Chegg, Inc. was incorporated in 2005 and is headquartered in Santa Clara, California.

Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.

Chegg, Inc. has a Value Score of 98, which is considered to be undervalued.

When you look at Chegg, Inc.’s price-to-sales ratio at 0.26 compared to the industry median at 1.16, this company has a lower price relative to revenue compared to its peers. This could make Chegg, Inc.’s stock more attractive for value investors.

Now, let’s assess Chegg, Inc.’s EV/EBITDA ratio, also known as enterprise multiple. At 12.9, when compared to the industry median of 11.4, the company may be considered overvalued in relation to its peers. Value investors could use the enterprise multiple to identify stocks that are considered overvalued or undervalued relative to their industry.

Shareholder yield is the sum of a stock’s dividend yield (paid over previous 12 months minus special dividends) and the percentage of net share buybacks over the previous 12 months. Chegg, Inc.’s shareholder yield is higher than its industry median ratio of 0.00%. Value investors may look for an attractive shareholder yield because it can be a powerful tool for identifying if the company has a good management team.

As one of the most common value metrics, the price-to-book ratio evaluates a company’s current market price relative to its book value. Chegg, Inc.’s price-to-book ratio is lower than its industry median ratio of 1.66. This could make Chegg, Inc. more attractive to investors looking for a new addition to their portfolio.

Lastly, let’s take a look at Chegg, Inc.’s price-to-free-cash-flow ratio (P/FCF), which can indicate a company’s market value relative to its operating cash flow. Chegg, Inc.’s price-to-free-cash-flow ratio is lower than its industry median ratio of 15.25. This could make Chegg, Inc. more attractive because the lower P/FCF ratio indicates that Chegg, Inc. is undervalued. The P/FCF ratio metric can also be viewed over a long-term time frame to see if the company's cash flow to share price value is generally improving or worsening.

Four Seasons Education (Cayman) Inc.’s Value Grade

Value Grade:

Metric Score FEDU Industry Median
Price/Sales 9 0.21 1.16
Price/Earnings 80 41.0 18.5
EV/EBITDA 96 72.5 11.4
Shareholder Yield 20 4.0% 0.0%
Price/Book Value 2 0.05 1.66
Price/Free Cash Flow na na 15.3

Four Seasons Education (Cayman) Inc. provides after-school education services for kindergarten, elementary, and middle school students in the People’s Republic of China and internationally. It also offers consulting services; and tourism services, including travel agency services. The company was founded in 2007 and is headquartered in Shanghai, the People’s Republic of China.

Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.

Four Seasons Education (Cayman) Inc. has a Value Score of 61, which is considered to be undervalued.

Four Seasons Education (Cayman) Inc.’s price-earnings ratio is 41.0 compared to the industry median at 18.5. This means that it has a higher price relative to its earnings compared to its peers. This makes Four Seasons Education (Cayman) Inc. less attractive for value investors.

Four Seasons Education (Cayman) Inc.’s price-to-book ratio is higher than its peers. This could make Four Seasons Education (Cayman) Inc. less attractive for value investors when compared to the industry median at 1.66.

You can read more about Four Seasons Education (Cayman) Inc.’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.

JIADE Limited’s Value Grade

Value Grade:

Metric Score JDZG Industry Median
Price/Sales na na 1.16
Price/Earnings 23 10.8 18.5
EV/EBITDA na na 11.4
Shareholder Yield 50 0.0% 0.0%
Price/Book Value 24 0.78 1.66
Price/Free Cash Flow 2 1.4 15.3

JIADE Limited, through its subsidiaries, provides education-supporting services to adult education institutions through a spectrum of a software platform and auxiliary solutions in China. Its KB Platform supports a range of services, such as enrollment consultation, student information collection, enrollment status management, learning progress management, grade inquiry, and graduation management. It also offers pre-enrollment guidance on school/selection and application strategy development, training for entrance exams, and assistance in the application process; offline tutoring, exam administration services, guidance on graduation thesis; and social practice assistance, including education supporting services. The company was incorporated in 2023 and is based in Chengdu, China.

Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.

JIADE Limited has a Value Score of 91, which is considered to be undervalued.

JIADE Limited’s price-earnings ratio is 10.8 compared to the industry median at 18.5. This means that it has a lower price relative to its earnings compared to its peers. This makes JIADE Limited more attractive for value investors.

JIADE Limited’s price-to-book ratio is higher than its peers. This could make JIADE Limited less attractive for value investors when compared to the industry median at 1.66.

You can read more about JIADE Limited’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.

XWELL, Inc.’s Value Grade

Value Grade:

Metric Score XWEL Industry Median
Price/Sales 9 0.21 1.16
Price/Earnings na na 18.5
EV/EBITDA na na 11.4
Shareholder Yield 53 (0.3%) 0.0%
Price/Book Value 9 0.33 1.66
Price/Free Cash Flow na na 15.3

XWELL, Inc. provides health and wellness services in airport and off airport marketplaces in the United States and internationally. It operates in four segments: XpresSpa, XpresTest, Naples Wax Center, and Treat. The XpresSpa segment traveler’s spa services, including massage, nail, and skin care services, as well as spa and travel products. The XpresTest segment offers diagnostic COVID-19 tests at XpresCheck Wellness Centers in airports, to airport employees and to the traveling public but has transitioned to the CDC’s bio-surveillance program; and provides marketing support through HyperPointe business to various health and health-related channels. The Napple Wax Center segment offers skincare and cometic products, as well as face and body waxing services. The Treat segment provides access to wellness services for travelers at on-site centers, consisting of self-guided yoga, meditation, and low impact weight exercises programs. The company offers its services through stores, kiosks, and online. The company was formerly known as XpresSpa Group, Inc. and changed its name to XWELL, Inc. in October 2022. XWELL, Inc. is based in New York, New York.

Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.

XWELL, Inc. has a Value Score of 92, which is considered to be undervalued.

XWELL, Inc.’s price-to-book ratio is higher than its peers. This could make XWELL, Inc. less attractive for value investors when compared to the industry median at 1.66.

You can read more about XWELL, Inc.’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.

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Other Diversified Consumer Services Stock Grades

Value is just one of the five Stock Grades included in our A+ Investor service. AAII members can see the top-graded stocks—those with grades of A or B for value, growth, momentum, earnings estimate revisions and quality—on the A+ Stock Grades Screener.

Also, if you want full access to all of AAII’s premium services, you can subscribe to one convenient bundled plan called AAII Platinum where you can try out A+ Investor, AAII Dividend Investing, the Stock Superstars Report, Growth Investing and VMQ Stocks. With the other premium services, you can dive deep into additional metrics, portfolios, commentary and information about Diversified Consumer Services stocks as well as other industrys.

Choosing Which of the 4 Best Diversified Consumer Services Stocks Is Right for You

Choosing which value stocks to invest in will ultimately depend on your individual goals and allocation; however, comparing similar value stocks in the same industry can help you analyze which might be better investments for you in the long run. So, let’s take a look at the Value Grade for all of our stocks.

  • Chegg, Inc. stock has a Value Grade of A.
  • Four Seasons Education (Cayman) Inc. stock has a Value Grade of B.
  • JIADE Limited stock has a Value Grade of A.
  • XWELL, Inc. stock has a Value Grade of A.

Now that you have a bit more background about each of the 4 undervalued stocks in the Diversified Consumer Services industry as well as their overall grades, it’s time for you to conduct additional research to see if these could fit your portfolio needs based on your goals and risk tolerance. AAII can help you figure out both and identify which investments align with what works best for you.

We do so through a program of education that teaches you to invest for yourself and become an effective manager of your own wealth—no more relying on others for your financial independence. You can rely on AAII for timeless articles on financial planning and stock-picking, unbiased research and actionable analysis that makes you a better investor.

A+ Investor adds to that qualitative teaching by giving you a powerful data suite that helps you whittle down investment decisions to find stocks, exchange-traded funds (ETFs) or mutual funds that meet your needs.

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Additional Resources About Diversified Consumer Services Stocks

Want to learn more about Diversified Consumer Services stocks to see if they could be the right investment for you? Check out some additional resources and articles to help you on your financial journey.

AAII Disclaimer

We make no representations or warranties that any investor will, or is likely to, achieve profits similar to those shown, because past, hypothetical or simulated performance is not necessarily indicative of future results. Before making an investment decision, you should consider your circumstances and whether the information on our content is applicable to your situation. This information was prepared in good faith and we accept no liability for any errors or omissions. The full disclaimer can be read here.



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