Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate Viant Technology Inc. before investing.

In this article, we go over a few key elements for understanding Viant Technology Inc.’s stock price such as:

• Viant Technology Inc.’s current stock price and volume
• Why Viant Technology Inc.’s stock price changed recently
• Upgrades and downgrades for DSP from analysts
• DSP’s stock price momentum as measured by its relative strength

About Viant Technology Inc. (DSP)

Before we jump into Viant Technology Inc.’s stock price, history, target price and what caused it to recently rise, let’s take a look at some background.

Viant Technology Inc. operates as an advertising technology company. It provides ViantAI, an artificial intelligence product suite; Holistic, Omnichannel DSP, an integrated platform that manages omnichannel campaigns and access metrics; Household ID, which combines digital and personal identifiers into a normalized household profile; IRIS_ID, a content identifier that allows partners to share video-level data to power planning, targeting, and measurement solutions in ad supported streaming media; and Viant Data Platform, which offers ability to integrate first-party data with data from top third-party data providers in order to obtain key insights, reporting, and attribution opportunities. The company also offers Direct Access, a supply path optimization program that creates a direct path to premium inventory; Advanced Reporting and Measurement that offers conversion lift, multi-touch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; and Flexible Customer Engagement Model, which offers customers transparency and control over their advertising campaigns and underlying data infrastructure. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory; and large, independent, and mid-market advertising agencies, as well as marketers. The company was founded in 1999 and is headquartered in Irvine, California.

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Viant Technology Inc.’s Stock Price as of Market Close

As of May 08, 2025, 12:44 PM, CST, Viant Technology Inc.’s stock price was $14.080.

Viant Technology Inc. is up 7.4% from its previous closing price of $13.110.

During the last market session, Viant Technology Inc.’s stock traded between $13.190 and $14.190. Currently, there are approximately 16.44 million shares outstanding for Viant Technology Inc..

Viant Technology Inc.’s price-earnings (P/E) ratio is currently at 100.8, which is high compared to the Software industry median of 35.1. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.

Viant Technology Inc. Stock Price History

Viant Technology Inc.’s (DSP) price is currently down 1.61% so far this month.

During the month of May, Viant Technology Inc.’s stock price has reached a high of $15.310 and a low of $12.575.

Over the last year, Viant Technology Inc. has hit prices as high as $26.330 and as low as $8.620. Year to date, Viant Technology Inc.’s stock is down 25.86%.

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What Caused Viant Technology Inc. Stock’s Price to Rise?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

One of the most common factors that can drastically impact a stock’s price is analyst upgrades and downgrades. When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. However, as of May 07, 2025,, no analysts have changed their rating of Viant Technology Inc.’s stock over the last month.

Additionally, you'll want to evaluate Viant Technology Inc.’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on Viant Technology Inc.’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.

Viant Technology Inc.’s current valuation based on AAII’s Value Grade is a C, which means it is considered to be Average.

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Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about Viant Technology Inc. (DSP) by visiting AAII Stock Evaluator.

Relative Price Strength of Viant Technology Inc.

Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.

As of May 07, 2025, Viant Technology Inc. has a weighted four-quarter relative price strength of 6.06%, which translates to a Momentum Score of 77 and is considered to be Strong.

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Viant Technology Inc. Stock Price: Bottom Line

As of May 8, 2025, Viant Technology Inc.’s stock price is $14.080, which is up 7.4% from its previous closing price.

AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like Viant Technology Inc. stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.

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