Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate RCI Hospitality Holdings, Inc. before investing.

In this article, we go over a few key elements for understanding RCI Hospitality Holdings, Inc.’s stock price such as:

• RCI Hospitality Holdings, Inc.’s current stock price and volume
• Why RCI Hospitality Holdings, Inc.’s stock price changed recently
• Upgrades and downgrades for RICK from analysts
• RICK’s stock price momentum as measured by its relative strength

About RCI Hospitality Holdings, Inc. (RICK)

Before we jump into RCI Hospitality Holdings, Inc.’s stock price, history, target price and what caused it to recently dip, let’s take a look at some background.

RCI Hospitality Holdings, Inc., through its subsidiaries, engages in the hospitality and related businesses in the United States. The company operates through Nightclubs, Bombshells, and Other segments. It owns and/or operates upscale adult nightclubs under the Rick’s Cabaret, Jaguars Club, Tootsie’s Cabaret, XTC Cabaret, Club Onyx, Hoops Cabaret and Sports Bar, Scarlett’s Cabaret, Diamond Cabaret, Cheetah Gentlemen's Club, PT's Showclub, Playmates Club, Country Rock Cabaret, Temptations Adult Cabaret, Foxy’s Cabaret, Vivid Cabaret, Downtown Cabaret, Cabaret East, The Seville, Silver City Cabaret, Heartbreakers Gentlemen's Club, Kappa Men’s Club, Baby Dolls, and Chicas Locas brands; and a dance club under the Studio 80 brand. The company also owns and operates restaurants and sports bars under the Bombshells Restaurant & Bar brand. In addition, it owns national industry conventions and trade shows; national industry trade publications; and national industry award shows, as well as industry and social media websites, which serves adult nightclubs industry and the adult retail products industry. Further, it holds license to sell Robust Energy Drink in the United States. The company was formerly known as Rick’s Cabaret International, Inc. and changed its name to RCI Hospitality Holdings, Inc. in August 2014. RCI Hospitality Holdings, Inc. was founded in 1983 and is headquartered in Houston, Texas.

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RCI Hospitality Holdings, Inc.’s Stock Price as of Market Close

As of July 31, 2026, 4:00 PM, CST, RCI Hospitality Holdings, Inc.’s stock price was $25.090.

RCI Hospitality Holdings, Inc. is down 2.45% from its previous closing price of $25.720.

During the last market session, RCI Hospitality Holdings, Inc.’s stock traded between $25.000 and $26.180. Currently, there are approximately 7.74 million shares outstanding for RCI Hospitality Holdings, Inc..

RCI Hospitality Holdings, Inc.’s trailing earnings per share are negative, so the stock does not have a meaningful P/E ratio. We suggest investors evaluate other financial metrics to understand its overall valuation.

RCI Hospitality Holdings, Inc. Stock Price History

RCI Hospitality Holdings, Inc.’s (RICK) price is currently down 8.16% so far this month.

During the month of July, RCI Hospitality Holdings, Inc.’s stock price has reached a high of $28.160 and a low of $25.000.

Over the last year, RCI Hospitality Holdings, Inc. has hit prices as high as $38.250 and as low as $20.760. Year to date, RCI Hospitality Holdings, Inc.’s stock is up 5.24%.

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What Caused RCI Hospitality Holdings, Inc. Stock’s Price to Dip?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. As of July 30, 2026, there were analysts who downgraded RCI Hospitality Holdings, Inc.’s stock and analysts who upgraded over the last month.

Additionally, you'll want to evaluate RCI Hospitality Holdings, Inc.’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on RCI Hospitality Holdings, Inc.’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.

RCI Hospitality Holdings, Inc.’s current valuation based on AAII’s Value Grade is a A, which means it is considered to be Deep Value.

Learn how to evaluate stocks with AAII Grades and Scores with A+ Investor today.

Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about RCI Hospitality Holdings, Inc. (RICK) by visiting AAII Stock Evaluator.

Relative Price Strength of RCI Hospitality Holdings, Inc.

Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.

As of July 30, 2026, RCI Hospitality Holdings, Inc. has a weighted four-quarter relative price strength of -8.53%, which translates to a Momentum Score of 26 and is considered to be Weak.

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RCI Hospitality Holdings, Inc. Stock Price: Bottom Line

As of July 31, 2026, RCI Hospitality Holdings, Inc.’s stock price is $25.090, which is down 2.45% from its previous closing price.

AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like RCI Hospitality Holdings, Inc. stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.

Subscribing to AAII's A+ Investor provides access to comprehensive analytics and insights for confident investing.