Why MasterCraft Boat Holdings, Inc.’s (MCFT) Stock Is Up 6.68%

By Cynthia McLaughlin
August 01, 2026
Featured Tickers:

Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate MasterCraft Boat Holdings, Inc. before investing.

In this article, we go over a few key elements for understanding MasterCraft Boat Holdings, Inc.’s stock price such as:

  • MasterCraft Boat Holdings, Inc.’s current stock price and volume
  • Why MasterCraft Boat Holdings, Inc.’s stock price changed recently
  • Upgrades and downgrades for MCFT from analysts
  • MCFT’s stock price momentum as measured by its relative strength

About MasterCraft Boat Holdings, Inc. (MCFT)

Before we jump into MasterCraft Boat Holdings, Inc.’s stock price, history, target price and what caused it to recently dip, let’s take a look at some background.

MasterCraft Boat Holdings, Inc., through its subsidiaries, designs, manufactures, and markets recreational powerboats. It operates in two segments, MasterCraft and Pontoon. The MasterCraft segment produces premium recreational performance sport boats primarily used for water skiing, wakeboarding, wake surfing, and general recreational boating. The Pontoon segment provides pontoon boats for use in general recreational boating. The company also offers ski/wake and outboard boats, as well as various accessories, including trailers and aftermarket parts. It sells its boats under the MasterCraft, Crest, and Balise brands through a network of independent dealers in the United States and internationally. The company was formerly known as MCBC Holdings, Inc. and changed its name to MasterCraft Boat Holdings, Inc. in November 2018. MasterCraft Boat Holdings, Inc. was founded in 1968 and is headquartered in Vonore, Tennessee.

Want to learn more about MasterCraft Boat Holdings, Inc.’s stock? Click the button below to subscribe to A+ Investor and get access to everything you need to know about MasterCraft Boat Holdings, Inc..

Learn More About A+ Investor

MasterCraft Boat Holdings, Inc.’s Stock Price as of Market Close

As of July 31, 2026, 4:00 PM, CST, MasterCraft Boat Holdings, Inc.’s stock price was $23.920.

MasterCraft Boat Holdings, Inc. is down 3% from its previous closing price of $24.660.

During the last market session, MasterCraft Boat Holdings, Inc.’s stock traded between $23.426 and $24.910. Currently, there are approximately 16.14 million shares outstanding for MasterCraft Boat Holdings, Inc..

MasterCraft Boat Holdings, Inc.’s price-earnings (P/E) ratio is currently at 36.1, which is high compared to the Leisure Products industry median of 35.8. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.

MasterCraft Boat Holdings, Inc. Stock Price History

MasterCraft Boat Holdings, Inc.’s (MCFT) price is currently down 7.36% so far this month.

During the month of July, MasterCraft Boat Holdings, Inc.’s stock price has reached a high of $26.250 and a low of $22.990.

Over the last year, MasterCraft Boat Holdings, Inc. has hit prices as high as $28.440 and as low as $17.190. Year to date, MasterCraft Boat Holdings, Inc.’s stock is up 26.49%.

Sign Up to Receive a Free Special Report Showing How A+ Grades Can Help You Make Smarter Investment Decisions

What Caused MasterCraft Boat Holdings, Inc. Stock’s Price to Dip?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. As of July 31, 2026, there was 1 analyst who downgraded MasterCraft Boat Holdings, Inc.’s stock and 0 analysts who upgraded over the last month.

Additionally, you'll want to evaluate MasterCraft Boat Holdings, Inc.’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on MasterCraft Boat Holdings, Inc.’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.

MasterCraft Boat Holdings, Inc.’s current valuation based on AAII’s Value Grade is a D, which means it is considered to be Expensive.

Learn how to evaluate stocks with AAII Grades and Scores with A+ Investor today.

Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about MasterCraft Boat Holdings, Inc. (MCFT) by visiting AAII Stock Evaluator.

Relative Price Strength of MasterCraft Boat Holdings, Inc.

Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.

As of July 31, 2026, MasterCraft Boat Holdings, Inc. has a weighted four-quarter relative price strength of 0.63%, which translates to a Momentum Score of 55 and is considered to be Average.

Want to learn more about how MasterCraft Boat Holdings, Inc. is graded based on AAII’s composite scores for value, growth, quality and earnings estimate revisions? Subscribe to A+ Investor today.

MasterCraft Boat Holdings, Inc. Stock Price: Bottom Line

As of July 31, 2026, MasterCraft Boat Holdings, Inc.’s stock price is $23.920, which is down 3% from its previous closing price.

AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like MasterCraft Boat Holdings, Inc. stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.

Subscribing to AAII's A+ Investor provides access to comprehensive analytics and insights for confident investing.

Learn More About A+ Investor

Find New Stock Opportunities With Included With AAII Platinum
Zweig Screen: 11.3% Compared to S&P 500
at only 6.9%

Gain Since Inception. Data as of 12/31/2024.




Try AAII Platinum and get full access to
769.3% Stock Superstars Portfolio Total Return Since Inception
Compare to:
710.3% iShare DOW Jones
U.S. Index ETF (IYY)

SSR Group 3 O'Shaughnessy portfolio has a 411.2% gain since inception performance compared to IYY at only 119.1%% Performance as of 11/29/24.

Get your free copy of our special report analyzing the tech stocks most likely to outperform the market.

Download the FREE Report Here:

BECOME A MEMBER FOR ONLY $2

Get access to powerful investment discovery tools and a wealth of investment education to help you achieve your financial goals.