Why United Fire Group, Inc.’s (UFCS) Stock Is Up 11.02%

By Jenna Brashear
August 01, 2026
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Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate United Fire Group, Inc. before investing.

In this article, we go over a few key elements for understanding United Fire Group, Inc.’s stock price such as:

  • United Fire Group, Inc.’s current stock price and volume
  • Why United Fire Group, Inc.’s stock price changed recently
  • Upgrades and downgrades for UFCS from analysts
  • UFCS’s stock price momentum as measured by its relative strength

About United Fire Group, Inc. (UFCS)

Before we jump into United Fire Group, Inc.’s stock price, history, target price and what caused it to recently dip, let’s take a look at some background.

United Fire Group, Inc., together with its subsidiaries, engages in writing property and casualty insurance in the United States. It provides property and casualty insurance, and surety bonds; and fire and allied lines, other liability, automobile, workers' compensation, and surety to small business owners and middle market businesses operating in industries, such as construction, services, retail trade, financial, and manufacturing. The company also offers marine specialty, professional liability, and earthquake coverages; specialty and surplus lines coverage; and reinsurance coverage for property and casualty insurance. It sells its products through a network of independent agencies. United Fire Group, Inc. was incorporated in 1946 and is headquartered in Cedar Rapids, Iowa.

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United Fire Group, Inc.’s Stock Price as of Market Close

As of July 31, 2026, 4:00 PM, CST, United Fire Group, Inc.’s stock price was $51.360.

United Fire Group, Inc. is down 1.33% from its previous closing price of $52.050.

During the last market session, United Fire Group, Inc.’s stock traded between $50.846 and $52.040. Currently, there are approximately 25.56 million shares outstanding for United Fire Group, Inc..

United Fire Group, Inc.’s price-earnings (P/E) ratio is currently at 10.4, which is low compared to the Insurance industry median of 12.9. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.

United Fire Group, Inc. Stock Price History

United Fire Group, Inc.’s (UFCS) price is currently down 2.06% so far this month.

During the month of July, United Fire Group, Inc.’s stock price has reached a high of $54.420 and a low of $48.230.

Over the last year, United Fire Group, Inc. has hit prices as high as $54.420 and as low as $25.790. Year to date, United Fire Group, Inc.’s stock is up 41.29%.

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What Caused United Fire Group, Inc. Stock’s Price to Dip?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. As of July 31, 2026, there was 1 analyst who downgraded United Fire Group, Inc.’s stock and 0 analysts who upgraded over the last month.

Additionally, you'll want to evaluate United Fire Group, Inc.’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on United Fire Group, Inc.’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.

United Fire Group, Inc.’s current valuation based on AAII’s Value Grade is a A, which means it is considered to be Deep Value.

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Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about United Fire Group, Inc. (UFCS) by visiting AAII Stock Evaluator.

Relative Price Strength of United Fire Group, Inc.

Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.

As of July 31, 2026, United Fire Group, Inc. has a weighted four-quarter relative price strength of 15.59%, which translates to a Momentum Score of 89 and is considered to be Very Strong.

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United Fire Group, Inc. Stock Price: Bottom Line

As of July 31, 2026, United Fire Group, Inc.’s stock price is $51.360, which is down 1.33% from its previous closing price.

AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like United Fire Group, Inc. stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.

Subscribing to AAII's A+ Investor provides access to comprehensive analytics and insights for confident investing.

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