Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate Deckers Outdoor Corporation before investing.
In this article, we go over a few key elements for understanding Deckers Outdoor Corporation’s stock price such as:
- Deckers Outdoor Corporation’s current stock price and volume
- Why Deckers Outdoor Corporation’s stock price changed recently
- Upgrades and downgrades for DECK from analysts
- DECK’s stock price momentum as measured by its relative strength
About Deckers Outdoor Corporation (DECK)
Before we jump into Deckers Outdoor Corporation’s stock price, history, target price and what caused it to recently dip, let’s take a look at some background.
Deckers Outdoor Corporation, together with its subsidiaries, designs, markets, and distributes footwear, apparel, and accessories for casual lifestyle use and high-performance activities in the United States and internationally. The company offers footwear, apparel, and accessories under the UGG brand; footwear, such as running, trail, hiking, fitness, and lifestyle shoes, as well as apparel and accessories under the HOKA brand; and sandals, shoes, and boots under the Teva brand name. It also provides a casual footwear fashion line under the Koolaburra brand name; and footwear products under the AHNU brand name. The company sells its products through domestic and international retailers, international distributors, and directly to its consumers through its direct-to-consumer business, which includes e-commerce websites and retail stores. Deckers Outdoor Corporation was founded in 1973 and is headquartered in Goleta, California.
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Deckers Outdoor Corporation’s Stock Price as of Market Close
As of July 31, 2026, 4:00 PM, CST, Deckers Outdoor Corporation’s stock price was $96.880.
Deckers Outdoor Corporation is down 2.82% from its previous closing price of $99.690.
During the last market session, Deckers Outdoor Corporation’s stock traded between $96.815 and $99.730. Currently, there are approximately 138.26 million shares outstanding for Deckers Outdoor Corporation.
Deckers Outdoor Corporation’s price-earnings (P/E) ratio is currently at 13.7, which is low compared to the Textiles, Apparel & Luxury Goods industry median of 20.6. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.
Deckers Outdoor Corporation Stock Price History
Deckers Outdoor Corporation’s (DECK) price is currently down 2.43% so far this month.
During the month of July, Deckers Outdoor Corporation’s stock price has reached a high of $110.780 and a low of $91.800.
Over the last year, Deckers Outdoor Corporation has hit prices as high as $125.450 and as low as $78.910. Year to date, Deckers Outdoor Corporation’s stock is down 6.55%.
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What Caused Deckers Outdoor Corporation Stock’s Price to Dip?
Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?
When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. As of July 31, 2026, there was 1 analyst who downgraded Deckers Outdoor Corporation’s stock and 0 analysts who upgraded over the last month.
Additionally, you'll want to evaluate Deckers Outdoor Corporation’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on Deckers Outdoor Corporation’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.
Deckers Outdoor Corporation’s current valuation based on AAII’s Value Grade is a B, which means it is considered to be Value.
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Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about Deckers Outdoor Corporation (DECK) by visiting AAII Stock Evaluator.
Relative Price Strength of Deckers Outdoor Corporation
Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.
For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.
As of July 31, 2026, Deckers Outdoor Corporation has a weighted four-quarter relative price strength of -3.89%, which translates to a Momentum Score of 39 and is considered to be Weak.
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Deckers Outdoor Corporation Stock Price: Bottom Line
As of July 31, 2026, Deckers Outdoor Corporation’s stock price is $96.880, which is down 2.82% from its previous closing price.
AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like Deckers Outdoor Corporation stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.
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