Why The Vita Coco Company, Inc.’s (COCO) Stock Is Up 5.70%

By Rosalio Madrigal
August 01, 2026
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Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate The Vita Coco Company, Inc. before investing.

In this article, we go over a few key elements for understanding The Vita Coco Company, Inc.’s stock price such as:

  • The Vita Coco Company, Inc.’s current stock price and volume
  • Why The Vita Coco Company, Inc.’s stock price changed recently
  • Upgrades and downgrades for COCO from analysts
  • COCO’s stock price momentum as measured by its relative strength

About The Vita Coco Company, Inc. (COCO)

Before we jump into The Vita Coco Company, Inc.’s stock price, history, target price and what caused it to recently dip, let’s take a look at some background.

The Vita Coco Company, Inc. develops, manufactures, markets, and distributes coconut water products under the Vita Coco brand name in the United States, Canada, Europe, the Middle East, Africa, and the Asia Pacific. It offers coconut water, oil, and juice products; Vita Coco Treats, a plant-based dairy alternative; Vita Coco Pressed, Vita Coco Coconut Juice, and Farmers Organic; Vita Coco Coconut MLK; and PWR LIFT, a protein-infused fitness drink. The company also supplies private label products to retailers. It distributes its products through club, food, drug, mass, convenience, e-commerce, and foodservice channels. The company was formerly known as All Market Inc. and changed its name to The Vita Coco Company, Inc. in September 2021. The Vita Coco Company, Inc. was incorporated in 2004 and is headquartered in New York, New York.

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The Vita Coco Company, Inc.’s Stock Price as of Market Close

As of July 31, 2026, 4:00 PM, CST, The Vita Coco Company, Inc.’s stock price was $65.940.

The Vita Coco Company, Inc. is down 1.51% from its previous closing price of $66.950.

During the last market session, The Vita Coco Company, Inc.’s stock traded between $65.215 and $67.960. Currently, there are approximately 57.25 million shares outstanding for The Vita Coco Company, Inc..

The Vita Coco Company, Inc.’s price-earnings (P/E) ratio is currently at 36.4, which is high compared to the Beverages industry median of 26. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.

The Vita Coco Company, Inc. Stock Price History

The Vita Coco Company, Inc.’s (COCO) price is currently down 0.3% so far this month.

During the month of July, The Vita Coco Company, Inc.’s stock price has reached a high of $79.990 and a low of $65.110.

Over the last year, The Vita Coco Company, Inc. has hit prices as high as $85.830 and as low as $31.790. Year to date, The Vita Coco Company, Inc.’s stock is up 24.39%.

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What Caused The Vita Coco Company, Inc. Stock’s Price to Dip?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. As of July 31, 2026, there was 1 analyst who downgraded The Vita Coco Company, Inc.’s stock and 0 analysts who upgraded over the last month.

Additionally, you'll want to evaluate The Vita Coco Company, Inc.’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on The Vita Coco Company, Inc.’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.

The Vita Coco Company, Inc.’s current valuation based on AAII’s Value Grade is a F, which means it is considered to be Ultra Expensive.

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Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about The Vita Coco Company, Inc. (COCO) by visiting AAII Stock Evaluator.

Relative Price Strength of The Vita Coco Company, Inc.

Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.

As of July 31, 2026, The Vita Coco Company, Inc. has a weighted four-quarter relative price strength of 9.18%, which translates to a Momentum Score of 81 and is considered to be Very Strong.

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The Vita Coco Company, Inc. Stock Price: Bottom Line

As of July 31, 2026, The Vita Coco Company, Inc.’s stock price is $65.940, which is down 1.51% from its previous closing price.

AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like The Vita Coco Company, Inc. stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.

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