Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate Salesforce, Inc. before investing.

In this article, we go over a few key elements for understanding Salesforce, Inc.’s stock price such as:

• Salesforce, Inc.’s current stock price and volume
• Why Salesforce, Inc.’s stock price changed recently
• Upgrades and downgrades for CRM from analysts
• CRM’s stock price momentum as measured by its relative strength

About Salesforce, Inc. (CRM)

Before we jump into Salesforce, Inc.’s stock price, history, target price and what caused it to recently rise, let’s take a look at some background.

Salesforce, Inc. provides customer relationship management technology services that connect companies and customers together in the United States, Europe, and the Asia Pacific. The company offers Agentforce, which enables customers to build, deploy, and manage enterprise-grade, autonomous AI agents at scale, enabling humans and agents to work together; Agentforce Sales, an integrated platform that brings together the power of humans with AI agents to help sales teams for selling, managing, and automating entire sales processes; Agentforce Service, which enables companies in every industry to bring all of their customer, employee, IT, and field service needs onto one integrated AI-powered platform; Data 360, a data engine that gives AI agents their context and serves as the foundation for how customers unify service offerings, making their data actionable for both humans and agents; Informatica, an AI-powered data management platform that enables customers to discover, integrate, govern, and deliver trusted data at scale across hybrid and multi-cloud environments; and Slack, a conversational interface for the agentic enterprise where people and agents work together, connecting knowledge, actions, and data in real time. It also provides marketing platforms; commerce services, which empower shopping experiences across various customer touchpoints; integration and analytics solutions; Salesforce Starter, a suite for small and medium-sized businesses that brings sales, service, marketing, and commerce together; and a field service solution that enables companies to connect service agents, dispatchers, and mobile employees through one centralized platform to schedule and dispatch work, as well as track and manage jobs. It serves financial services, healthcare and life sciences, manufacturing, automotive, and government sectors. Salesforce, Inc. was incorporated in 1999 and is headquartered in San Francisco, California.

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Salesforce, Inc.’s Stock Price as of Market Close

As of July 31, 2026, 4:00 PM, CST, Salesforce, Inc.’s stock price was $184.020.

Salesforce, Inc. is up 1.83% from its previous closing price of $180.710.

During the last market session, Salesforce, Inc.’s stock traded between $177.025 and $184.450. Currently, there are approximately 868.00 million shares outstanding for Salesforce, Inc..

Salesforce, Inc.’s price-earnings (P/E) ratio is currently at 21.4, which is low compared to the Software industry median of 34.8. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.

Salesforce, Inc. Stock Price History

Salesforce, Inc.’s (CRM) price is currently up 17.46% so far this month.

During the month of July, Salesforce, Inc.’s stock price has reached a high of $190.180 and a low of $155.145.

Over the last year, Salesforce, Inc. has hit prices as high as $269.110 and as low as $146.320. Year to date, Salesforce, Inc.’s stock is down 30.53%.

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What Caused Salesforce, Inc. Stock’s Price to Rise?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. As of July 31, 2026, there were 3 analysts who downgraded Salesforce, Inc.’s stock and 0 analysts who upgraded over the last month.

Additionally, you'll want to evaluate Salesforce, Inc.’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on Salesforce, Inc.’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.

Salesforce, Inc.’s current valuation based on AAII’s Value Grade is a C, which means it is considered to be Average.

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Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about Salesforce, Inc. (CRM) by visiting AAII Stock Evaluator.

Relative Price Strength of Salesforce, Inc.

Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.

As of July 31, 2026, Salesforce, Inc. has a weighted four-quarter relative price strength of -10.10%, which translates to a Momentum Score of 24 and is considered to be Weak.

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Salesforce, Inc. Stock Price: Bottom Line

As of July 31, 2026, Salesforce, Inc.’s stock price is $184.020, which is up 1.83% from its previous closing price.

AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like Salesforce, Inc. stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.

Subscribing to AAII's A+ Investor provides access to comprehensive analytics and insights for confident investing.