Based on key financial metrics such as the price-to-sales ratio, shareholder yield and the price-earnings ratio, the following 7 stocks made the list for top value stocks in the Insurance industry. Those looking for value stocks to add to their portfolio may want to use this list as a starting point for further investment research.
Why Focus on Undervalued Insurance Stocks?
Value investors seek to buy stocks at a discount to their intrinsic value. Long-term returns show that such strategies are advantageous. Value stocks, as a group, tend to outperform growth stocks over extended periods of time. Typically, value investors perform financial analysis of numerous metrics, don’t follow the herd and are long-term investors.
AAII’s A+ Investor Value Grade is derived from a stock’s Value Score. The Value Score is the percentile rank of the average of the percentile ranks of the price-to-sales ratio, price-earnings ratio, enterprise-value-to-EBITDA (EV/EBITDA) ratio, shareholder yield, price-to-book-value ratio and price-to-free-cash-flow ratio. The score is variable, meaning it can consider all six ratios or, should any of the six ratios not be valid, the remaining ratios that are valid. To be assigned a Value Score, stocks must have a valid (non-null) ratio and corresponding ranking for at least two of the six valuation ratios.
What Goes Into AAII’s Value Grade?
Stock evaluation requires access to huge amounts of data as well as the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movement. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors with that task.
AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A–F grades for more than just value. It is possible for a stock to appear cheap based on one valuation metric but appear expensive on another. It is also possible for one valuation ratio to be associated with outperforming stocks during certain periods of time but not others. Some stocks may even have null values for certain metrics like the price-earnings ratio or the price-to-book ratio but not others. An example of this would be a company with losses instead of profits or a negative book value because of heavy borrowing. Negative earnings or book value result in non-meaningful ratios that are left blank or null.
Click the button below to learn more about A+ Investor and subscribe today.
7 Undervalued Insurance Stocks
Of course, there are countless value stocks that are worth mentioning, but this is a concise list of the top 7 undervalued stocks in the Insurance industry for Friday, May 09, 2025. Let’s take a closer look at their individual scores to see how they measure up against each other and the Insurance industry median.
| Company | Ticker | Price/Sales | Price/Earnings | EV/EBITDA | Shareholder Yield | Price/Book Value | Price/Free Cash Flow | Value Grade |
| Arch Capital Group Ltd. | ACGL | 1.94 | 9.7 | 8.0 | (0.5%) | 1.69 | 7.7 | B |
| American International Group, Inc. | AIG | 1.93 | 20.6 | 8.4 | 15.0% | 1.14 | 30.2 | B |
| Crawford & Company | CRD.A | 0.41 | 17.9 | 9.6 | 2.2% | 3.47 | 14.2 | B |
| F&G; Annuities & Life, Inc. | FG | 0.66 | 6.3 | 3.6 | 2.1% | 0.94 | 0.7 | A |
| Kansas City Life Insurance Company | KCLI | 0.58 | na | na | (0.1%) | 0.49 | na | A |
| Principal Financial Group, Inc. | PFG | 1.15 | 16.9 | 12.4 | 8.2% | 1.55 | 4.2 | B |
| The Hanover Insurance Group, Inc. | THG | 0.95 | 13.8 | 10.1 | 1.6% | 2.11 | 9.2 | B |
The Value Grade is assigned based on how each stock’s composite valuation compares to all other stocks.
The process for assigning grades starts with each variable for a given stock. The percentile rankings for all valid ratios that a stock has are calculated. So, for instance, a stock could have a price-to-book ranking in the 43rd percentile, a price-earnings ranking in the 67th percentile, a price-to-sales ranking in the 23rd percentile, etc. Then, those rankings are averaged for each stock. (A minimum of two valid variables are required, though all six will be used if available.)
Once the average of the individual variables is calculated, that average is ranked against all stocks. Put another way, each stock’s composite valuation is compared to all other stocks. These ranks are then sorted into quintiles from the cheapest 20% (a grade of A) to the most expensive 20% (a grade of F).
As always, we recommend that you conduct proper due diligence and research before investing in any security. We also suggest that investors utilize numerous grades, not just value, when it comes to deciding whether a company is a good fit for their allocation needs.
Arch Capital Group Ltd.’s Value Grade
Value Grade:
| Metric | Score | ACGL | Industry Median |
| Price/Sales | 51 | 1.94 | 1.10 |
| Price/Earnings | 19 | 9.7 | 15.6 |
| EV/EBITDA | 27 | 8.0 | 10.1 |
| Shareholder Yield | 57 | (0.5%) | 1.3% |
| Price/Book Value | 55 | 1.69 | 1.52 |
| Price/Free Cash Flow | 18 | 7.7 | 10.1 |
Arch Capital Group Ltd., together with its subsidiaries, provides insurance, reinsurance, and mortgage insurance products in the United States, Canada, Bermuda, the United Kingdom, Europe, and Australia. The Insurance segment offers commercial automobile; commercial multiperil; financial and professional line liability; admitted, excess, and surplus casualty lines; property and short-tail specialty; workers compensation; casualty; marine and aviation; excess and surplus casualty; construction and national accounts; alternative market risks and employer’s liability; travel, accident, and health; contract and commercial surety coverage; and other insurance products, as well as Lloyd’s syndicates; programs; and warranty and lenders solutions. Its Reinsurance segment provides reinsurance products for casualty; marine and aviation; property catastrophe; property excluding property catastrophe; and other specialty products. The Mortgage segment offers U.S. primary mortgage insurance business written predominantly on loans sold to the Federal National Mortgage Association and Federal Home Loan Mortgage Corporation; reinsurance and underwriting services related to the U.S. credit-risk transfer business and other U.S. mortgage reinsurance transactions; and international mortgage insurance and reinsurance business covering loans. It markets its products through a group of licensed independent retail and wholesale brokers. The company was formerly known as Risk Capital Holdings, Inc. Arch Capital Group Ltd. was founded in 1995 and is headquartered in Pembroke, Bermuda.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Arch Capital Group Ltd. has a Value Score of 69, which is considered to be undervalued.
When you look at Arch Capital Group Ltd.’s price-to-sales ratio at 1.94 compared to the industry median at 1.10, this company has a higher price relative to revenue compared to its peers. This could make Arch Capital Group Ltd.’s stock less attractive for value investors.
Arch Capital Group Ltd.’s price-earnings ratio is 9.70 compared to the industry median at 15.55. This means it has a lower share price relative to earnings compared to its peers. This could make Arch Capital Group Ltd. more attractive for value investors.
Now, let’s assess Arch Capital Group Ltd.’s EV/EBITDA ratio, also known as enterprise multiple. At 8.0, when compared to the industry median of 10.1, the company may be considered undervalued in relation to its peers. Value investors could use the enterprise multiple to identify stocks that are considered overvalued or undervalued relative to their industry.
Shareholder yield is the sum of a stock’s dividend yield (paid over previous 12 months minus special dividends) and the percentage of net share buybacks over the previous 12 months. Arch Capital Group Ltd.’s shareholder yield is lower than its industry median ratio of 1.30%. Value investors may look for an attractive shareholder yield because it can be a powerful tool for identifying if the company has a good management team.
As one of the most common value metrics, the price-to-book ratio evaluates a company’s current market price relative to its book value. Arch Capital Group Ltd.’s price-to-book ratio is higher than its industry median ratio of 1.52. This could make Arch Capital Group Ltd. less attractive to investors looking for a new addition to their portfolio.
Lastly, let’s take a look at Arch Capital Group Ltd.’s price-to-free-cash-flow ratio (P/FCF), which can indicate a company’s market value relative to its operating cash flow. Arch Capital Group Ltd.’s price-to-free-cash-flow ratio is lower than its industry median ratio of 10.10. This could make Arch Capital Group Ltd. more attractive because the lower P/FCF ratio indicates that Arch Capital Group Ltd. is undervalued. The P/FCF ratio metric can also be viewed over a long-term time frame to see if the company's cash flow to share price value is generally improving or worsening.
American International Group, Inc.’s Value Grade
Value Grade:
| Metric | Score | AIG | Industry Median |
| Price/Sales | 51 | 1.93 | 1.10 |
| Price/Earnings | 56 | 20.6 | 15.6 |
| EV/EBITDA | 30 | 8.4 | 10.1 |
| Shareholder Yield | 3 | 15.0% | 1.3% |
| Price/Book Value | 40 | 1.14 | 1.52 |
| Price/Free Cash Flow | 66 | 30.2 | 10.1 |
American International Group, Inc. offers insurance products for commercial, institutional, and individual customers in North America and internationally. It operates through three segments: North America Commercial; International Commercial; and Global Personal. The company provides commercial and industrial property insurance, including business interruption and package insurance that cover exposure to made and natural disasters; general liability, environmental, commercial automobile liability, workers’ compensation, excess casualty, and crisis management insurance products; and professional liability insurance. It also offers marine, energy-related property insurance, aviation, political risk, trade credit, trade finance, and portfolio solutions; voluntary and sponsor-paid personal accident, and supplemental health products; and personal auto and homeowners, extended warranty, device protection insurance, home warranty and related services, and insurance for high net-worth individuals. Further, the company provides mortgage and other loans receivable includes commercial mortgages, life insurance policy loans, and commercial loans, The company was founded in 1919 and is headquartered in New York, New York.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
American International Group, Inc. has a Value Score of 63, which is considered to be undervalued.
American International Group, Inc.’s price-earnings ratio is 20.6 compared to the industry median at 15.6. This means that it has a higher price relative to its earnings compared to its peers. This makes American International Group, Inc. less attractive for value investors.
American International Group, Inc.’s price-to-book ratio is higher than its peers. This could make American International Group, Inc. less attractive for value investors when compared to the industry median at 1.52.
You can read more about American International Group, Inc.’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Crawford & Company’s Value Grade
Value Grade:
| Metric | Score | CRD.A | Industry Median |
| Price/Sales | 17 | 0.41 | 1.10 |
| Price/Earnings | 49 | 17.9 | 15.6 |
| EV/EBITDA | 36 | 9.6 | 10.1 |
| Shareholder Yield | 32 | 2.2% | 1.3% |
| Price/Book Value | 75 | 3.47 | 1.52 |
| Price/Free Cash Flow | 37 | 14.2 | 10.1 |
Crawford & Company provides claims management and outsourcing solutions for carriers, brokers, and corporations in the United States, the United Kingdom, Europe, Canada, Australia, Asia, and Latin America. The company provides claims management services to insurance carriers and self-insured entities risk, including property, public liability, automobile liability, and marine insurances; claims management and adjusting services to insurance carriers and self-insured entities from property and casualty insurance company markets; and field investigation and the evaluation and resolution of property and casualty insurance claims. It also offers claims management services, including workers' compensation, liability, and property; death and dismemberment, business travel, life, disability, critical illness, and credit protection claims programs; short and long term disability, family medical leave act, americans with disabilities act, and state leave claims; legal services, risk management information, and consultative analytical services; loss mitigation services, such as medical bill review, medical case management and vocational rehabilitation; risk management information services; and administration of loss funds established to pay claims. In addition, the company provides managed repair service and outsourced contractor management to national and regional personal and commercial insurance carriers; services to insurance companies on losses caused by all types of natural disasters comprising fires, hailstorms, hurricanes, earthquakes, floods, as well as man-made disasters, such as oil spills, chemical releases, and explosions; staff augmentation that provides temporary staffing resources; and outsourced subrogation claims management, recovery, and consultative services for the property and casualty insurance industry. The company was founded in 1941 and is headquartered in Atlanta, Georgia.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Crawford & Company has a Value Score of 63, which is considered to be undervalued.
Crawford & Company’s price-earnings ratio is 17.9 compared to the industry median at 15.6. This means that it has a higher price relative to its earnings compared to its peers. This makes Crawford & Company less attractive for value investors.
Crawford & Company’s price-to-book ratio is lower than its peers. This could make Crawford & Company more attractive for value investors when compared to the industry median at 1.52.
You can read more about Crawford & Company’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
F&G; Annuities & Life, Inc.’s Value Grade
Value Grade:
| Metric | Score | FG | Industry Median |
| Price/Sales | 26 | 0.66 | 1.10 |
| Price/Earnings | 6 | 6.3 | 15.6 |
| EV/EBITDA | 8 | 3.6 | 10.1 |
| Shareholder Yield | 33 | 2.1% | 1.3% |
| Price/Book Value | 32 | 0.94 | 1.52 |
| Price/Free Cash Flow | 1 | 0.7 | 10.1 |
F&G; Annuities & Life, Inc., together with its subsidiaries, provides annuity and life insurance products in the United States. It offers fixed indexed annuities registered index-linked annuities, and multi-year guarantee annuities; immediate annuities; indexed universal life insurance; pension risk transfer solutions; and institutional funding agreements. The company distributes its products through independent agents, banks, and broker-dealers to retail annuity and life customers, as well as institutional clients. The company was founded in 1959 and is headquartered in Des Moines, Iowa. F&G; Annuities & Life, Inc. is a subsidiary of Fidelity National Financial, Inc.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
F&G; Annuities & Life, Inc. has a Value Score of 96, which is considered to be undervalued.
F&G; Annuities & Life, Inc.’s price-earnings ratio is 6.3 compared to the industry median at 15.6. This means that it has a lower price relative to its earnings compared to its peers. This makes F&G; Annuities & Life, Inc. more attractive for value investors.
F&G; Annuities & Life, Inc.’s price-to-book ratio is higher than its peers. This could make F&G; Annuities & Life, Inc. less attractive for value investors when compared to the industry median at 1.52.
You can read more about F&G; Annuities & Life, Inc.’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Kansas City Life Insurance Company’s Value Grade
Value Grade:
| Metric | Score | KCLI | Industry Median |
| Price/Sales | 23 | 0.58 | 1.10 |
| Price/Earnings | na | na | 15.6 |
| EV/EBITDA | na | na | 10.1 |
| Shareholder Yield | 53 | (0.1%) | 1.3% |
| Price/Book Value | 14 | 0.49 | 1.52 |
| Price/Free Cash Flow | na | na | 10.1 |
Kansas City Life Insurance Company provides insurance products and services in states and the District of Columbia. It operates through three segments: Individual Insurance, Group Insurance, and Old American. The Individual Insurance segment consists of individual insurance products for Kansas City life, Grange life, and the assumed reinsurance transactions. The Group Insurance segment sells group life, dental, vision, disability, accident, and critical illness products. The Old American segment consists of individual insurance products designed final expense products. Kansas City Life Insurance Company was incorporated in 1895 and is based in Kansas City, Missouri.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Kansas City Life Insurance Company has a Value Score of 83, which is considered to be undervalued.
Kansas City Life Insurance Company’s price-to-book ratio is higher than its peers. This could make Kansas City Life Insurance Company less attractive for value investors when compared to the industry median at 1.52.
You can read more about Kansas City Life Insurance Company’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Principal Financial Group, Inc.’s Value Grade
Value Grade:
| Metric | Score | PFG | Industry Median |
| Price/Sales | 38 | 1.15 | 1.10 |
| Price/Earnings | 46 | 16.9 | 15.6 |
| EV/EBITDA | 52 | 12.4 | 10.1 |
| Shareholder Yield | 9 | 8.2% | 1.3% |
| Price/Book Value | 52 | 1.55 | 1.52 |
| Price/Free Cash Flow | 9 | 4.2 | 10.1 |
Principal Financial Group, Inc. provides retirement, asset management, and insurance products and services to businesses, individuals, and institutional clients worldwide. The company operates through Retirement and Income Solutions, Principal Asset Management, and Benefits and Protection segments. The Retirement and Income Solutions segment provides retirement, and related financial products and services. This segment offers products and services for defined contribution plans, including 401(k) and 403(b) plans, defined benefit plans, nonqualified executive benefit plans, employee stock ownership plans, equity compensation, and pension risk transfer services; individual retirement accounts; investment only products; and mutual funds, individual variable annuities, registered index-linked annuities, and bank products, as well as trust and custody services. The Principal Asset Management segment provides equity, fixed income, real estate, and other alternative investments, as well as fund offerings. This segment also offers pension accumulation products and services, mutual funds, asset management, income annuities, and life insurance accumulation products, as well as voluntary savings plans. The Benefits and Protection segment provides specialty benefits, such as group dental and vision insurance, group life and other insurance, and group and individual disability insurance, as well as administers group dental, disability, and vision benefits; and individual life insurance products comprising universal, variable universal, indexed universal, and term life insurance products. This segment also offers insurance solutions for small and medium-sized businesses and their owners, as well as employees. The company was founded in 1879 and is based in Des Moines, Iowa.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
Principal Financial Group, Inc. has a Value Score of 76, which is considered to be undervalued.
Principal Financial Group, Inc.’s price-earnings ratio is 16.9 compared to the industry median at 15.6. This means that it has a higher price relative to its earnings compared to its peers. This makes Principal Financial Group, Inc. less attractive for value investors.
Principal Financial Group, Inc.’s price-to-book ratio is lower than its peers. This could make Principal Financial Group, Inc. more attractive for value investors when compared to the industry median at 1.52.
You can read more about Principal Financial Group, Inc.’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
The Hanover Insurance Group, Inc.’s Value Grade
Value Grade:
| Metric | Score | THG | Industry Median |
| Price/Sales | 34 | 0.95 | 1.10 |
| Price/Earnings | 36 | 13.8 | 15.6 |
| EV/EBITDA | 39 | 10.1 | 10.1 |
| Shareholder Yield | 36 | 1.6% | 1.3% |
| Price/Book Value | 62 | 2.11 | 1.52 |
| Price/Free Cash Flow | 22 | 9.2 | 10.1 |
The Hanover Insurance Group, Inc., through its subsidiaries, provides various property and casualty insurance products and services in the United States. The company operates through four segments: Core Commercial, Specialty, Personal Lines, and Other. It offers commercial multiple peril, workers’ compensation, commercial automobile, and other commercial lines coverage; and professional and executive lines, marine, and surety and other, as well as specialty property and casualty comprising Hanover program business, excess and surplus business, Hanover specialty industrial, and specialty general liability business coverage. The company also provides personal automobile; and homeowners and other personal lines, including residences and personal property, liability claims, personal umbrella, inland marine, fire, personal watercraft, personal cyber, and other miscellaneous coverages. It markets its products and services through independent agents and brokers. The company was formerly known as Allmerica Financial Corp. and changed its name to The Hanover Insurance Group, Inc. in December 2005. The Hanover Insurance Group, Inc. was founded in 1852 and is headquartered in Worcester, Massachusetts.
Stocks with a Value Score from 81 to 100 are considered deep value, those with a score between 61 and 80 are value and so on.
The Hanover Insurance Group, Inc. has a Value Score of 69, which is considered to be undervalued.
The Hanover Insurance Group, Inc.’s price-earnings ratio is 13.8 compared to the industry median at 15.6. This means that it has a lower price relative to its earnings compared to its peers. This makes The Hanover Insurance Group, Inc. more attractive for value investors.
The Hanover Insurance Group, Inc.’s price-to-book ratio is lower than its peers. This could make The Hanover Insurance Group, Inc. more attractive for value investors when compared to the industry median at 1.52.
You can read more about The Hanover Insurance Group, Inc.’s key financial metrics like shareholder yield, price-to-free-cash-flow and EV/EBITDA ratio, or learn more about its Momentum and Growth Grades, by subscribing to A+ Investor.
Other Insurance Stock Grades
Value is just one of the five Stock Grades included in our A+ Investor service. AAII members can see the top-graded stocks—those with grades of A or B for value, growth, momentum, earnings estimate revisions and quality—on the A+ Stock Grades Screener.
Also, if you want full access to all of AAII’s premium services, you can subscribe to one convenient bundled plan called AAII Platinum where you can try out A+ Investor, AAII Dividend Investing, the Stock Superstars Report, Growth Investing and VMQ Stocks. With the other premium services, you can dive deep into additional metrics, portfolios, commentary and information about Insurance stocks as well as other industrys.
Choosing Which of the 7 Best Insurance Stocks Is Right for You
Choosing which value stocks to invest in will ultimately depend on your individual goals and allocation; however, comparing similar value stocks in the same industry can help you analyze which might be better investments for you in the long run. So, let’s take a look at the Value Grade for all of our stocks.
- Arch Capital Group Ltd. stock has a Value Grade of B.
- American International Group, Inc. stock has a Value Grade of B.
- Crawford & Company stock has a Value Grade of B.
- F&G; Annuities & Life, Inc. stock has a Value Grade of A.
- Kansas City Life Insurance Company stock has a Value Grade of A.
- Principal Financial Group, Inc. stock has a Value Grade of B.
- The Hanover Insurance Group, Inc. stock has a Value Grade of B.
Now that you have a bit more background about each of the 7 undervalued stocks in the Insurance industry as well as their overall grades, it’s time for you to conduct additional research to see if these could fit your portfolio needs based on your goals and risk tolerance. AAII can help you figure out both and identify which investments align with what works best for you.
We do so through a program of education that teaches you to invest for yourself and become an effective manager of your own wealth—no more relying on others for your financial independence. You can rely on AAII for timeless articles on financial planning and stock-picking, unbiased research and actionable analysis that makes you a better investor.
A+ Investor adds to that qualitative teaching by giving you a powerful data suite that helps you whittle down investment decisions to find stocks, exchange-traded funds (ETFs) or mutual funds that meet your needs.
Additional Resources About Insurance Stocks
Want to learn more about Insurance stocks to see if they could be the right investment for you? Check out some additional resources and articles to help you on your financial journey.
- 7 Undervalued Insurance Stocks for Friday, May 09
- Which Is a Better Investment, Assurant, Inc. or Hamilton Insurance Group, Ltd. Stock?
- Which Is a Better Investment, Hamilton Insurance Group, Ltd. or Kemper Corporation Stock?
- Which Is a Better Investment, Hamilton Insurance Group, Ltd. or Root, Inc. Stock?
AAII Disclaimer
We make no representations or warranties that any investor will, or is likely to, achieve profits similar to those shown, because past, hypothetical or simulated performance is not necessarily indicative of future results. Before making an investment decision, you should consider your circumstances and whether the information on our content is applicable to your situation. This information was prepared in good faith and we accept no liability for any errors or omissions. The full disclaimer can be read here.
Included With AAII Platinum
at only 6.9%
Gain Since Inception. Data as of 12/31/2024.
769.3% Stock Superstars Portfolio Total Return Since Inception
U.S. Index ETF (IYY)
SSR Group 3 O'Shaughnessy portfolio has a 411.2% gain since inception performance compared to IYY at only 119.1%% Performance as of 11/29/24.
FREE REPORT
BECOME A MEMBER FOR ONLY $2
Get access to powerful investment discovery tools and a wealth of investment education to help you achieve your financial goals.