Why Affirm Holdings, Inc.’s (AFRM) Stock Is Up 9.00%

By Jenna Brashear
June 13, 2026
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Avoid the stress of overpaying for a stock or missing an opportunity by using the right tools and insights to evaluate Affirm Holdings, Inc. before investing.

In this article, we go over a few key elements for understanding Affirm Holdings, Inc.’s stock price such as:

  • Affirm Holdings, Inc.’s current stock price and volume
  • Why Affirm Holdings, Inc.’s stock price changed recently
  • Upgrades and downgrades for AFRM from analysts
  • AFRM’s stock price momentum as measured by its relative strength

About Affirm Holdings, Inc. (AFRM)

Before we jump into Affirm Holdings, Inc.’s stock price, history, target price and what caused it to recently dip, let’s take a look at some background.

Affirm Holdings, Inc. operates payment network in the United States, Canada, and internationally. Its platform includes point-of-sale payment solution for consumers, merchant commerce solutions, and a consumer-focused app. The company’s commerce platform, agreements with originating banks, and capital markets partners enables consumers to pay for a purchase over time. It has active merchants covering small businesses, large enterprises, direct-to-consumer brands, brick-and-mortar stores, and companies with an omni-channel presence. The company’s merchants represent a range of industries, including sporting goods and outdoors, home and lifestyle, travel and ticketing, electronics, fashion and beauty, equipment and auto, and general merchandise. Affirm Holdings, Inc. was founded in 2012 and is headquartered in San Francisco, California.

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Affirm Holdings, Inc.’s Stock Price as of Market Close

As of June 12, 2026, 4:00 PM, CST, Affirm Holdings, Inc.’s stock price was $66.170.

Affirm Holdings, Inc. is down 0.48% from its previous closing price of $66.490.

During the last market session, Affirm Holdings, Inc.’s stock traded between $64.120 and $67.500. Currently, there are approximately 337.14 million shares outstanding for Affirm Holdings, Inc..

Affirm Holdings, Inc.’s price-earnings (P/E) ratio is currently at 62.5, which is high compared to the Financial Services industry median of 14.7. The price-earnings ratio gauges market expectation of future performance by relating a stock’s current share price to its earnings per share.

Affirm Holdings, Inc. Stock Price History

Affirm Holdings, Inc.’s (AFRM) price is currently down 10.16% so far this month.

During the month of June, Affirm Holdings, Inc.’s stock price has reached a high of $75.220 and a low of $61.180.

Over the last year, Affirm Holdings, Inc. has hit prices as high as $100.000 and as low as $42.095. Year to date, Affirm Holdings, Inc.’s stock is down 11.1%.

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What Caused Affirm Holdings, Inc. Stock’s Price to Dip?

Stock prices are primarily based on seller supply and buyer demand. But have you ever wondered about what other factors affect a stock's price?

When an analyst changes their opinion of a stock by upgrading or downgrading their rating, it often leads to a sudden stock price adjustment. As of June 12, 2026, there were 0 analysts who downgraded Affirm Holdings, Inc.’s stock and 1 analyst who upgraded over the last month.

Additionally, you'll want to evaluate Affirm Holdings, Inc.’s financial health and valuation. Investors can use AAII's Value Grade, which combines six key valuation metrics like P/E and P/S ratios for a comprehensive analysis to conduct analysis on Affirm Holdings, Inc.’s valuation and financial health. This approach mitigates the limitations of single-metric evaluations.

Affirm Holdings, Inc.’s current valuation based on AAII’s Value Grade is a F, which means it is considered to be Ultra Expensive.

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Lastly, news and media coverage as well as recent press reports about the company or its industry may cause stock prices to fluctuate. You can check out the most recent news articles about Affirm Holdings, Inc. (AFRM) by visiting AAII Stock Evaluator.

Relative Price Strength of Affirm Holdings, Inc.

Relative price strength measures a stock's performance against the market, helping investors identify stocks that are outperforming benchmarks.

For AAII’s Momentum Grade, a weighted relative price strength is calculated. Follow this link to learn more about the Momentum Grade.

As of June 12, 2026, Affirm Holdings, Inc. has a weighted four-quarter relative price strength of 5.13%, which translates to a Momentum Score of 72 and is considered to be Strong.

Want to learn more about how Affirm Holdings, Inc. is graded based on AAII’s composite scores for value, growth, quality and earnings estimate revisions? Subscribe to A+ Investor today.

Affirm Holdings, Inc. Stock Price: Bottom Line

As of June 12, 2026, Affirm Holdings, Inc.’s stock price is $66.170, which is down 0.48% from its previous closing price.

AAII advises against making stock decisions based solely on price or past returns. Instead, consider a variety of metrics, fundamentals, and analytics to evaluate a stock like Affirm Holdings, Inc. stock prices are influenced by market supply and demand and offer just a snapshot of a company's overall health.

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